Categoria: Tendências
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How TikTok’s ‘The Secret Lives of Mormon Wives’ landed on Hulu, with Select Management Group’s Danielle Pistotnik
The talent manager and executive producer of “The Secret Lives of Mormon Wives” joined the Digiday Podcast to break down the process of the reality show finding a home on Hulu.
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Ad Tech Briefing: Cannes Lions’ biggest ad tech announcements show how TV is now programmatic
Much of the large announcements at last week’s Cannes Lions Festival of Creativity involved TV streaming and ad tech.
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Jill Whalen’s SEO Legacy Still Shapes The Industry
Jill Whalen, who recently passed away, championed an ethical approach to SEO that continues to influence the industry. The post Jill Whalen’s SEO Legacy Still Shapes The Industry appeared first on Search Engine Journal.
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Sam Altman: ChatGPT Has Evolved Beyond A “Google Replacement”
OpenAI CEO Sam Altman says ChatGPT is no longer just a “Google replacement,” describing its shift toward task completion and assistant-style workflows. The post Sam Altman: ChatGPT Has Evolved Beyond A “Google Replacement” appeared first on Search Engine Journal.
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YouTube Analytics Updated With Saved Reports & New Interface
YouTube updates Advanced Mode in Studio Analytics with saved reports, a simplified layout, and built-in performance tools for creators. The post YouTube Analytics Updated With Saved Reports & New Interface appeared first on Search Engine Journal.
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Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era
Google AI Mode redefines search with memory and conversation, prompting marketers to rethink ads, targeting, and monetization strategies. The post Google AI Mode And The Future Of Search Monetization: Ads, Prompts, And The Post-Keyword Era appeared first on Search Engine Journal.
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5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience
Want better B2B results? Combine traditional and digital marketing with AI, intent data intelligence, and geotargeting to enhance B2B buyer engagement. The post 5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience appeared first on Search Engine Journal.
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CMOs say AI platforms’ low profile at Cannes won’t happen again
The AI platforms are coming for ad dollars. Cannes was just the first step.
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How iHeartMedia kept the tone and personality of its AI-translated podcasts
More than a year after iHeartMedia execs planned to debut a handful of AI-translated podcasts, those shows are finally seeing the light of day.
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In Graphic Detail: eMarketer forecasts how digital marketing will evolve in 2025, and beyond
EMarketer offers insights on how advertisers can navigate uncertainty in the media industry in the coming years.