Categoria: Tendências

Google’s Danny Sullivan provided advice on how SEOs can address client expectations around AI. The post Google Says What To Tell Clients Who Want SEO For AI appeared first on Search Engine Journal.

Google’s shift to AI Mode reshapes local SEO by elevating entity authority, verified data, and structured facts as the defining drivers of visibility. The post How Will AI Mode Impact Local SEO? appeared first on Search Engine Journal.

It’s time to reset how we think about links and link building for SEO and AI search. The post Let’s Be Honest About The Ranking Power Of Links appeared first on Search Engine Journal.

Google offers direct guidance on what matters for ranking in AI-driven search experiences. The post Google Explains How To Rank In AI Search appeared first on Search Engine Journal.

This week’s Media Briefing takes a look at the top trends from 2025, from digital advertising revenue performance to AI licensing deals.

Over the past year, Roblox has become harder for brands to ignore — not because it has resolved the challenges of digital commerce, but because of the scale at which younger consumers already use it.

Marketing has no shortage of data. Ebiquity is betting on judgement.

Digiday has charted exactly how YouTube is a real threat to Netflix, due to its dominance of watch time, user base and its ability to totally reshape viewing behaviors.

Google SVP Nick Fox says AI Mode’s personal context features, including opt-in Gmail connections teased at I/O, are still in internal testing. The post Google’s AI Mode Personal Context Features “Still To Come” appeared first on Search Engine Journal.