Categoria: Tendências
-
DeepSeek Opens Its In-House Search Engine To Developers
A Chinese AI lab opened its search engine to developers. Each result carries a page-level authority tier, and DeepSeek says it filters GEO manipulation. The post DeepSeek Opens Its In-House Search Engine To Developers appeared first on Search Engine Journal.
-
It Knew Every Word
A model can recite your brand’s description and still fail the buyer’s question. Research on training data shows why “knowing” is the hard part. The post It Knew Every Word appeared first on Search Engine Journal.
-
AI Search Tools Cited A Made-Up Concept Within A Week, Paper Finds
Researchers posted about a made-up concept on sites AI search tools cite. Four English-web tools cited it within a week. Other topics mostly didn’t land. The post AI Search Tools Cited A Made-Up Concept Within A Week, Paper Finds appeared first on Search Engine Journal.
-
The New Rules Of Journalist Outreach, Based On Millions Of Emails
Get journalist outreach pitches seen and understood with relevant targeting, authenticated domains, concrete subject lines, and clear openings that shape AI inbox summaries. The post The New Rules Of Journalist Outreach, Based On Millions Of Emails appeared first on Search Engine Journal.
-
Email Marketing Automation: How to Maintain and Measure Flows That Earn Their Spot
Email Marketing Automation: How to Maintain and Measure Flows That Earn Their Spot Most inboxes are full of automated email that nobody asked for twice. A welcome message that reads like a terms-of-service page. A “we miss you” note that lands three days after a purchase. Email marketing […] The post Email Marketing Automation: How…
-
Media Buying Briefing: How are the 2nd tier holdcos separating themselves from the Big Three?
Just under Publics, Omnicom and WPP, the scrum among a handful of holdcos and indies to stand out yields some interesting moves.
-
Target bets on buzzy TikTok brands like Mellow Sleep to revamp its home category
This fall, there’s been a steady drumbeat of new brands launching in the big-box retailer’s home category.
-
The Verge switches up its audience team to prepare for Google Zero
The Verge has restructured its audience development team to prioritize loyal readers over traffic and page views.
-
How Amazon turned its Thursday Night Football into a two-pronged pitch to capture ad dollars
TNF’s the jewel in Amazon’s Prime Video sports portfolio, and a lever for endemic and non-endemic media budgets.
-
OpenAI’s API Only Partly Matched ChatGPT’s Citations, Paper Finds
A paper tested whether Google results and OpenAI’s API can stand in for ChatGPT’s citations. They matched cited sites more often than the exact pages. The post OpenAI’s API Only Partly Matched ChatGPT’s Citations, Paper Finds appeared first on Search Engine Journal.