Categoria: Tendências

Google is putting Top Stories carousels inside AI Overviews, raising the stakes on its new AI opt-out setting in Search Console. The post AI Opt-Out May Cost Sites A Google Top Stories Spot appeared first on Search Engine Journal.

Is Google still a search engine? Its Q2 2026 earnings call suggests the answer is changing, and website owners should plan accordingly. The post The Future Of Search & AI: What I Learned From Google’s Latest Earnings Call appeared first on Search Engine Journal.

Data ties higher AI detector scores to lower positions and to fewer pages in Google’s index, though heavily flagged pages still rank in top 10. The post Heavily AI-Flagged Pages Still Rank Across Google’s Top 10 appeared first on Search Engine Journal.

Buoyed by the shift of sports programming to streaming, ad spend on digital video continues to climb, but that growth comes with greater scrutiny around transparency and business outcomes.  Case in point: A major beverage company is conducting an independent audit of its digital media ads — including CTV and online video — that ran

Google’s DMCA case against scraper SerpApi collapsed because SearchGuard protects ad revenue, not copyright. The same reasoning weakens every site’s anti-bot defense against AI crawlers. The post Google Lost Its Scraping Case – Now You Have To Pick A Side On The Open Web appeared first on Search Engine Journal.

Agentic protocols are multiplying with no consensus standard in sight. Own the layers underneath instead of chasing a winner. The post Why Data Integrity Is The New Technical SEO: From Crawling To Trust appeared first on Search Engine Journal.

Amazon pulled out of U.S. Google Shopping in July 2025 and still hasn’t returned. Here’s what a year of auction data reveals for retailers. The post Amazon Left US Google Shopping A Year Ago & Never Came Back appeared first on Search Engine Journal.