Categoria: Tendências
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‘Less pitching, more listening’: What Amazon is really doing at CES
Amazon’s ad execs come to CES for their annual reality check.
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The definitive Digiday guide to what’s in and out for advertising in 2026
Here’s the definitive guide to what’s in and out in 2026.
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Omnicom Media kicks off CES with a Google search partner that drills deeper into intent
Omnicom is working with Google to create a new tool that empowers brands with far deeper insights into how to use search in the AI-powered era, given that historical notions of search marketing have flown out the window.
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The accidental guardian: How Cloudflare’s Matthew Prince became publishing’s unexpected defender
Cloudflare’s day job is fending off botnets and nation-state cyberattacks, not debating how Google and other AI firms crawl publisher sites.
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The AI hype cycle is rewriting ad tech’s M&A math
As talk of a dot-com-style AI bubble grows louder, buyers are shifting from growth-at-all-costs to consolidation and cleanup.
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Explore the Benefits of Temu’s Influencer Program
Explore the Benefits of Temu’s Influencer Program Temu is a fast-growing global e-commerce platform that connects consumers with millions of manufacturers, brands, and merchandise partners. Its mission is to make quality products more affordable while creating opportunities for both shoppers and sellers in an inclusive digital marketplace. To […] The post Explore the Benefits of…
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How To Get The Perfect Budget Mix For SEO And PPC
Choosing the right mix requires clear performance modeling, transparent forecasting, and alignment on how each channel contributes to pipeline, CAC, and strategic growth. The post How To Get The Perfect Budget Mix For SEO And PPC appeared first on Search Engine Journal.
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The Technical Guide To Common Magento (Adobe Commerce) SEO Issues
Adobe Commerce/Magento’s flexibility comes with technical complexity. Here’s how to turn it into a search-optimized, AI-ready growth engine for 2026. The post The Technical Guide To Common Magento (Adobe Commerce) SEO Issues appeared first on Search Engine Journal.
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‘There’s no room for purists’: Generative AI is altering the agency junior talent search
AI is altering agency business models. It’s altering the skills they’re hiring for and where they’re hiring them from, too.
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After watching X’s ownership issues play out, marketers brace for TikTok whiplash in 2026
TikTok’s ownership drama has echoes of X (formerly Twitter), but ad performance has kept marketers for fleeing—for now.