Categoria: Tendências
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Confessions of an agency founder and chief creative officer on AI’s threat to junior creatives
As marketers tout AI cost savings as a win, creative agencies worry about job replacement.
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DEI in the balance: What Walmart’s rollback could signal for corporate America
The decision includes withdrawing from the LGBTQ+ advocacy group Human Rights Campaign’s Corporate Equality Index and ending prioritizing suppliers based on race or gender criteria.
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Digiday+ Research: How programmatic shook out for publishers in 2024
Programmatic ads have remained a significant source of revenue for publishers throughout 2024, but it’s possible that in 2025 they could pull back from their focus on programmatic.
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Bluesky’s user surge spurs brand scrutiny — just in case it becomes ad-ready
Bluesky’s user base is growing, but marketers remain on the fence (for now).
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How to Rank Higher on Google and Get More Organic Traffic
Learn how to rank higher on Google by focusing on search intent, building backlinks, and much more.
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A Complete Guide To PPC Ad Targeting Options
Discover top PPC ad targeting options to maximize your campaign’s performance. Learn how to reach the right audience with precision and boost ROI. The post A Complete Guide To PPC Ad Targeting Options appeared first on Search Engine Journal.
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What publishers can be thankful for this year
In honor of the Thanksgiving holiday, here are some things the media industry can be thankful for.
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Google Business Profile Update Targets Delivery Of Age-Restricted Products
Google requires businesses selling age-restricted products to have physical storefronts to maintain Google Business Profiles. The post Google Business Profile Update Targets Delivery Of Age-Restricted Products appeared first on Search Engine Journal.
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Google Search Sees UK Decline, Users Express Low Trust In AI
As UK search habits evolve, Google’s reach softens slightly while concerns about AI-powered search results persist. The post Google Search Sees UK Decline, Users Express Low Trust In AI appeared first on Search Engine Journal.
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YouTube Previews AI Tools To Overcome Creative Blocks
YouTube previews AI-powered Inspiration Tab upgrades to help creators generate ideas, outlines, titles, and thumbnails. The post YouTube Previews AI Tools To Overcome Creative Blocks appeared first on Search Engine Journal.
