Categoria: Tendências
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Google Trends Update: Faster, Smarter, More Customizable
Google updates Trends’ Trending Now tool with improved real-time search trend analysis. The post Google Trends Update: Faster, Smarter, More Customizable appeared first on Search Engine Journal.
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How To Plan and Run a Successful Client Meeting – Next Level
Client meetings are one of the keys to success for any SEO consultant or marketer. In this edition of Moz’s educational Next Level series, Meghan shows you how to use Moz Pro to prepare for and run a successful meeting with your clients.
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Anthropic Announces Prompt Caching With Claude
Anthropic’s Prompt Caching makes it cheaper by up to 90% for complex projects that reuse large amounts of detailed context The post Anthropic Announces Prompt Caching With Claude appeared first on Search Engine Journal.
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B2B vs. B2C: Key Differences & Marketing Tactics
Learn the differences between B2B and B2C to refine your marketing and drive more sales for your business.
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How To Balance Performance And Brand Marketing
Uncover the secret to achieving brand supremacy through a balanced approach to brand and performance marketing. Explore tactics that challenge traditional marketing norms. The post How To Balance Performance And Brand Marketing appeared first on Search Engine Journal.
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Meta Robots Tag & X-Robots-Tag Explained
Meta robots tags tell search engine bots how to crawl, index, and serve your site‘s pages in search results.
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7 Ancient Archetypes That Give Your Content Fresh Relevance
Sequels, prequels, and reboots abound. Why? Storytelling around recognizable themes has built-in resonance. Explore the seven archetypes with inspiring B2C and B2B examples before you launch the next content marketing initiative.
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9 Proven Ways To Improve Your PPC Campaign Performance
Stay ahead in the ever-evolving world of PPC advertising. Explore strategies to improve campaign performance and adapt to new industry trends. The post 9 Proven Ways To Improve Your PPC Campaign Performance appeared first on Search Engine Journal.
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Criteo is holding M&A discussions with Skai to bolster its retail media play
Investing hundreds of millions of dollars in the outfit, formerly known as Kenshoo, would enhance its turnaround strategy with new measurement capabilities.
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WTF is surveillance pricing?
Why the rise of retail media networks and first-party data has caught the attention of the FTC.