Categoria: Tendências
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August Update from IAB Shows Ad Spend & Opportunities For Growth In 2024
Get insights into the shifting ad spending trends and strategies for growth in the Interactive Advertising Bureau’s 2024 Outlook study. The post August Update from IAB Shows Ad Spend & Opportunities For Growth In 2024 appeared first on Search Engine Journal.
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SearchGPT vs. Google: Early Analysis & User Feedback
OpenAI’s SearchGPT prototype shows potential to challenge Google, but early analysis reveals limitations and need for further development. The post SearchGPT vs. Google: Early Analysis & User Feedback appeared first on Search Engine Journal.
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What Are UGC Links? (Vs. Sponsored and Nofollow)
The UGC link attribute (rel=“UGC”) shows that a link appears in user-generated content, such as comments.
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What Is Organic Traffic? (And How to Increase It)
Organic traffic comes to your site via unpaid search results. Here’s how to increase organic traffic to your site.
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How To Create a Video Strategy for Now and the Future
Creating more videos for the sake of video won’t get you far (even when the requests come from your CEO or other executives). But a customer-centric video strategy will. Here’s what to consider as you build yours.
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Organization Schema: What It Is & How to Implement It
Organization schema tells search engines more about your business. Here’s how to create and implement it.
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How To Create High-Quality Content
Master the art of creating high-quality content that meets user expectations and keeps them engaged and satisfied. The post How To Create High-Quality Content appeared first on Search Engine Journal.
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Google Confirms It’s Okay To Ignore Spam Scores
Google’s John Mueller recommends ignoring spam scores, which he views as insignificant The post Google Confirms It’s Okay To Ignore Spam Scores appeared first on Search Engine Journal.
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Top AI Tools to Increase the Digital Marketer’s Productivity
Top AI Tools to Increase the Digital Marketer’s Productivity The problem that digital marketers have to solve is how to remain productive and productive in a rapidly changing world. AI tools are revolutionizing the work of marketers and enabling them to automate processes, create content, analyze data, […] The post Top AI Tools to Increase…
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WPP, Omnicom and even Dentsu have a good day at the office (thanks to Amazon and eBay)
The long-awaited decision from Amazon to place more than $2 billion in media spend finally was announced, with a bit of a surprise: both Omnicom and WPP shared the win, rather than one winner-take-all.