Categoria: Tendências
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Google Updates Search Analytics API To Clarify Data Freshness
Google updated the Search Analytics API with a metadata field that helps identify when recent data is still being processed. The post Google Updates Search Analytics API To Clarify Data Freshness appeared first on Search Engine Journal.
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Topic-First SEO: The Smarter Way To Scale Authority
In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility. The post Topic-First SEO: The Smarter Way To Scale Authority appeared first on Search Engine Journal.
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Ask An SEO: Why Your Content Is No Longer Good Or Helpful
This week’s Ask An SEO dives into why content stopped ranking, even when it seems original and experience-based. The post Ask An SEO: Why Your Content Is No Longer Good Or Helpful appeared first on Search Engine Journal.
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Google Says AI Won’t Replace The Need For SEO
Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO. The post Google Says AI Won’t Replace The Need For SEO appeared first on Search Engine Journal.
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Three publishers’ workforce diversity reports show DEI efforts remain sluggish
Overall, staff diversity at The New York Times, Hearst and Condé Nast has either marginally improved or stalled in 2024, according to their annual workforce diversity data this year.
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Shopify has quietly set boundaries for ‘buy-for-me’ AI bots on merchant sites
The change comes at a time when major retailers like Amazon and Walmart are leaning into agentic AI.
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‘Embrace your chaos’: How creator Brandon Edelman is trying to plan for the future
While creators are now key to marketing budgets, their longevity in the fast-paced digital world is a pressing concern. This episode explores how TikToker Brandon Edelman is navigating that challenge, building a sustainable career by diversifying his content and focusing on brand partnerships.
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Ad Tech Briefing: How ad tech underpins the fate of Madison Avenue’s ‘Wedding of the Year’
The ‘brand safety’ debate is threatening to derail the IPG-Omnicom merger, while questions are raised on the integration of Annalect and Acxiom.
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In Graphic Detail: Inside the state of the creator economy industrial complex
The creator economy might have started out as an alternative to traditional media, but is becoming more and more like it as it professionalizes.
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Meta Follows YouTube In Crackdown On Unoriginal Content
Meta is taking action against unoriginal content, cracking down on accounts that repost others’ work without permission or meaningful edits. The post Meta Follows YouTube In Crackdown On Unoriginal Content appeared first on Search Engine Journal.