Categoria: Tendências

Google explains why it doesn’t matter if websites are getting heavier and the takeaway has everything to do with SEO. The post Google Explains Why It Doesn’t Matter That Websites Are Getting Larger appeared first on Search Engine Journal.

Google’s John Mueller says that those who self-identify as SEO gurus are clueless imposters. The post Google’s Mueller On SEO Gurus Who Are “Clueless Imposters” appeared first on Search Engine Journal.

Find out why Googlebot is no longer the only dominant crawler as OpenAI’s ChatGPT-User takes the lead in web requests. The post ChatGPT Now Crawls 3.6x More Than Googlebot: What 24M Requests Reveal appeared first on Search Engine Journal.

The pact suggests the insertion order is on borrowed time and is a pitch to the CFO as much as it is to the CMO

Mondelez is aggressively shifting its digital commerce strategy to optimize for AI, ensuring brands like Oreo dominate agentic search.

Aldi U.S. launched a new website and app powered by Instacart’s white-label e-commerce and fulfillment platform, Storefront Pro.

Ozone’s new simulation platform aims to crack AI’s black box to let publishers model how their content gets surfaced in AI answer engines.

An Ipsos survey of U.S. adults found 63% say ads in AI search results would reduce trust. Early advertiser data offers limited, mixed signals. The post Trust In AI Search Could Drop With Ads, Survey Shows appeared first on Search Engine Journal.

Brands are building in-house entertainment studios on the promise that great content earns the audiences advertising can’t buy.