Categoria: Tendências

The ad tech company is switching leaders, ending the current CEO’s five-month term in office.

Google launched a new update in AI Mode that places recipe site links at the top of responses, with creator names, ratings and ingredient counts. The post Google Puts Recipe Links At Top Of AI Mode Responses appeared first on Search Engine Journal.

This year’s Digiday Content Marketing Awards winners demonstrate how brands are shifting toward more authentic, community-driven approaches to content. By partnering with creators, experts and complementary brands, organizations are building trust while reaching audiences through more relevant storytelling. The winning work also highlights the rise of interactive experiences that move beyond traditional campaigns, creating opportunities

Learn to optimize your ecommerce store for AI search & agentic commerce to drive visibility and sales.

Google‘s June 2026 spam update is done rolling out. See what it doesn‘t target and how to check your site.

Learn how multi-location brands fix complex marketing & GBP challenges with an AI layer and a 4-step local optimization framework. The post 61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix appeared first on Search Engine Journal.

Most AI visibility strategies treat ChatGPT as a single system. Our research found that‘s a mistake. Thinking mode and Instant mode cite different sources, favor different content, and can recommend different brands for the exact same prompt. Here‘s what marketers need to know.

This post was sponsored by Uberall. The opinions expressed in this article are the sponsor’s own. Who should own AI search visibility across all our locations? Should I add more AI tools to manage local listings and reviews, or is that making it worse? When 99% of senior marketers say they want an AI orchestration…

ChatGPT’s source behavior shows why crawlable facts, third-party validation, and query-level search triggers matter more than generic GEO tactics. The post How ChatGPT Actually Picks Sources (I Read The Network Traffic, Not The Outputs) appeared first on Search Engine Journal.