Categoria: Tendências
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Pinterest Launches “Top of Search” Ads In Beta
Pinterest adds Top of Search ads in beta, expands local inventory ads, and launches Media Network Connect for retailer data integrations. The post Pinterest Launches “Top of Search” Ads In Beta appeared first on Search Engine Journal.
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GEO vs. SEO: A Comparative Guide for Digital Marketers
Learn about GEO vs. SEO and how to optimize for AI tools like ChatGPT and Google‘s AI Overviews.
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Why Reddit Is Driving The Conversation In AI Search – User Journey Over Short Tail
Reddit isn’t the point. It’s proof that real decision-making happens in conversations, not corporate content, and AI search is amplifying that shift. The post Why Reddit Is Driving The Conversation In AI Search – User Journey Over Short Tail appeared first on Search Engine Journal.
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We Tested Query Fan-Out Optimization (Here’s What We Learned)
We optimized for fan-out queries to see if it improves our AI visibility. Read this article to see what happened.
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The New York Times crafts personality-led video in Cooking push to drive subs
The Times’ Cooking site debuted a video series and newsletter with free recipes, part of a push to attract younger subscribers.
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How tech disruptions — including those connected to AI — cost employers millions
While 92% of companies plan to boost their AI investment over the next three years, only 21% of office workers report that AI is significantly improving their productivity.
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Best Buy will allow advertisers to ‘take over’ the in-store shopping experience
Beginning next year, Best Buy will offer “takeover packages” to allow advertisers to appear throughout the in-store shopping experience.
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Future of Marketing Briefing: Kimmel, Google, TikTok: three fault lines in a broken ad economy
Fragmented, politicized and increasingly treated as a risk rather than a utility, the business of media is being reshaped in real time.
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‘It’s too risky’: Tariffs are causing brands to back away from the U.S. and expand abroad instead
A number of brands that have historically bet on the U.S. market are now deploying resources elsewhere because tariffs are tanking their bottom lines.
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Gemini 2.5 Flash Update: Clearer Answers, Better Image Understanding
Google updates Gemini 2.5 Flash with clearer step-by-step help, more structured responses, and stronger image understanding, now live in the Gemini app. The post Gemini 2.5 Flash Update: Clearer Answers, Better Image Understanding appeared first on Search Engine Journal.
