Categoria: Tendências
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Essential WordPress Plugins Every Site Should Have
A practical list of reliable WordPress plugins every website owner should consider, from SEO to caching, security, backups, and more. The post Essential WordPress Plugins Every Site Should Have appeared first on Search Engine Journal.
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72 Blog Ideas for Every Industry + How to Find More
Use these blog ideas to inspire your next post and find out how to generate more ideas for your site.
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SWOT Analysis: How to Do It, Examples, & Free Template
A SWOT analysis identifies your strengths, weaknesses, opportunities, and threats to guide decision-making.
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Vogue faces new headwinds as Anna Wintour — who agency execs say made ad dollars flow — shifts focus
Anna Wintour’s successor at Vogue will have to overcome the myriad of challenges facing fashion media and the digital publishing ecosystem.
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Media Briefing: ‘Cloudflare is locking the door’: Publishers celebrate victory against AI bot crawlers
After years of miserably watching their content get ransacked for free by millions of unidentified AI bot crawlers, publishers were finally thrown a viable lifeline.
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What AI startup Cluely gets — and ad tech forgets — about attention
Cluely launched a narrative before it launched a tool. And somehow, it’s working.
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Agencies create specialist units to help marketers’ solve for AI search gatekeepers
Wpromote, Kepler and Jellyfish practices aim to illuminate impact of black box LLMs’ understanding of brands search and social efforts.
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YouTube Targets Mass-Produced Content in Monetization Update
YouTube is updating its monetization policies to target mass-produced and repetitious content. Here’s you need to know. The post YouTube Targets Mass-Produced Content in Monetization Update appeared first on Search Engine Journal.
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5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience
Want better B2B results? Combine traditional and digital marketing with AI, intent data intelligence, and geotargeting to enhance B2B buyer engagement. The post 5 High-Impact Ways To Integrate Traditional & Digital Marketing For A Personalized Buyer Experience appeared first on Search Engine Journal.
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In CTV, retail media and emerging channels, third-party data is more important than ever
Georgina Bankier, vp, global platform partnerships, Dun & Bradstreet In today’s fractured media environment, connected TV and retail media are dominating advertiser attention — and their budgets. CTV ad spending is projected to reach $33.35 billion this year, while retail media’s 19.7% growth will be more than double the growth in overall digital ad spending
