Categoria: Tendências
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Future of TV Briefing: Inside the measurement issues roiling this year’s upfront market
This week’s Future of TV Briefing looks at the tensions bubbling up in the TV ad market as some TV networks press Nielsen to postpone its decision to deprecate panel-only measurement.
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Google’s YouTube overtures gain traction among marketers refocusing on brand investments
YouTube is benefitting from prevailing winds propelling marketers toward brand spending.
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WordPress Malware Scanner Plugin Contains Vulnerability
Malware Malware Scanner plugin with over 10,000 installations hit with high severity vulnerability with no fix currently offered. The post WordPress Malware Scanner Plugin Contains Vulnerability appeared first on Search Engine Journal.
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Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services
Anthropic’s announcement signals a strategic shift toward vertical-specific AI tools with the release of its latest product. The post Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services appeared first on Search Engine Journal.
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WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites
WordPress released version 6.8.2, which fixes 35 issues and ends security support for versions 4.1 through 4.6 The post WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites appeared first on Search Engine Journal.
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Google Updates Search Analytics API To Clarify Data Freshness
Google updated the Search Analytics API with a metadata field that helps identify when recent data is still being processed. The post Google Updates Search Analytics API To Clarify Data Freshness appeared first on Search Engine Journal.
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Topic-First SEO: The Smarter Way To Scale Authority
In this week’s Growth Memo, Kevin Indig lays out the case for a topic-first SEO approach, and how it helps future-proof your visibility. The post Topic-First SEO: The Smarter Way To Scale Authority appeared first on Search Engine Journal.
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Ask An SEO: Why Your Content Is No Longer Good Or Helpful
This week’s Ask An SEO dives into why content stopped ranking, even when it seems original and experience-based. The post Ask An SEO: Why Your Content Is No Longer Good Or Helpful appeared first on Search Engine Journal.
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Google Says AI Won’t Replace The Need For SEO
Google’s John Mueller discusses the value of websites and answers what impact AI will have on the need for SEO. The post Google Says AI Won’t Replace The Need For SEO appeared first on Search Engine Journal.
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Three publishers’ workforce diversity reports show DEI efforts remain sluggish
Overall, staff diversity at The New York Times, Hearst and Condé Nast has either marginally improved or stalled in 2024, according to their annual workforce diversity data this year.
