Categoria: Tendências

As creators become more adept at using Substack live video, they are finding that going live with a co-host helps them gain new subscribers.

If there’s one thing the company wants everyone to know, it’s just how big it is.

It’s been almost a year since Google rolled out AI Overviews, and publishers still know very little about how it’s impacting referral traffic.

Execs are uncertain of the right way forward amid constant policy change.

Google Gemini’s integration of Search history blurs the line between traditional Search and AI assistants The post Google Search History Can Now Power Gemini AI Answers appeared first on Search Engine Journal.

Google has begun rolling out the March core algorithm update, which is expected to complete in two weeks. The post Google Begins Rolling Out March Core Algorithm Update appeared first on Search Engine Journal.

As Scope3 CEO Brian O’Kelley unveils AI-powered agentic advertising platform, he talks on competing with the brand safety giants.

AppNexus co-founder Brian O’Kelley wants to fix the ad tech ecosystem with his platform Scope3, which is designed to allow advertisers to buy directly from media owners. But publishers have a lot of questions.