Categoria: Tendências
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Future of TV Briefing: WTF is IAB Tech Lab’s Concurrent Streams API?
This week’s Future of TV Briefing looks at how IAB Tech Lab’s Concurrent Streams API aims to address one of the fundamental challenges facing the programmatic supply chain as more major live games and events are streamed.
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Mitigating ‘Google risk’: The Independent maps four-pillar growth plan for the AI era
The Independent has built its growth strategy around the “blue links risk” and has stopped measuring its success by audience reach.
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Why Inclusive Platforms Drive Better Tech Solutions
Why Inclusive Platforms Drive Better Tech Solutions The technology industry has always been celebrated for its innovation, but true progress isn’t measured only by speed or efficiency—it’s measured by inclusivity. When platforms are designed with diverse voices and perspectives at the table, the solutions that emerge tend to […] The post Why Inclusive Platforms Drive…
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Audible, Olly and Little Spoon are among the winners for the 2025 Greater Good Awards
This year’s Greater Good winners reflect a commitment to progress that extends beyond business goals. From advancing economic equity through resources and opportunities for marginalized communities to embedding sustainability at the heart of their strategies, the honorees are reshaping what corporate responsibility looks like. The work of those recognized this year also demonstrates how global
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Reddit Marketing: How to Do It Right (+ 7 Tips to Get Results)
Learn how to successfully do Reddit marketing for your business—without seeming spammy.
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Be Human, Speak To Humans: Effective Social Media Management Is Human-Centered
Discover key social media marketing principles that prioritize authentic communication to resonate with your audience effectively. The post Be Human, Speak To Humans: Effective Social Media Management Is Human-Centered appeared first on Search Engine Journal.
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What Our AI Mode User Behavior Study Reveals About The Future Of Search
Here’s what 250 AI Mode sessions reveal about search: Users stay inside, clicks vanish, and visibility replaces traffic as the real currency. The post What Our AI Mode User Behavior Study Reveals About The Future Of Search appeared first on Search Engine Journal.
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With Microsoft in tow, Amazon’s DSP tightens its grip on the open web
Microsoft is the latest in a string of partnerships that Amazon has announced recently.
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Search Atlas Announces New Features For Agencies
Search Atlas announced an ambitious slate of features that make it easier than ever to manage every aspect of SEO The post Search Atlas Announces New Features For Agencies appeared first on Search Engine Journal.
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Google’s remedy phase explained: DOJ wants its offerings – and where the judge might land
Unfortunately, Digiday wasn’t in the courtroom (we’ve got day jobs) but we’ve been trading notes with people who were.