Categoria: Tendências
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What’s Hot, What’s Not: AI Search Changes In Q1 2026 [Recap]
At SEJ Live, we sorted Q1’s AI search changes into what’s hot and what’s not. Here’s what we covered and where to watch it. The post What’s Hot, What’s Not: AI Search Changes In Q1 2026 [Recap] appeared first on Search Engine Journal.
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PPC Automation Layering: How Smart Advertisers Combine Automation With Strategy
See how PPC automation layering helps marketers shape automated campaign performance instead of relying on a single feature. The post PPC Automation Layering: How Smart Advertisers Combine Automation With Strategy appeared first on Search Engine Journal.
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Google Knowledge Panel: What It Is & How to Get One
Knowledge panels show up in Google SERPs and can help you increase brand trust. Here’s how to earn one.
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Vibe Coding Plugins? Validate With Official WordPress Plugin Checker
The official WordPress Plugin Checker provides automated code review for security and best practices, perfect for checking vibe coded plugins. The post Vibe Coding Plugins? Validate With Official WordPress Plugin Checker appeared first on Search Engine Journal.
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How To Track AI Visibility & Prompts The Right Way
Learn how to effectively track AI prompts for better insights and smarter decision-making in search and content strategies. The post How To Track AI Visibility & Prompts The Right Way appeared first on Search Engine Journal.
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Butler/Till’s first agentic media buying tests cut media and supply chain costs
Initial campaign tests by the indie agency and Pubmatic show cost reductions and time saved. Success, inevitably, brings more questions.
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Media Buying Briefing: Is ad marketplace uncertainty the new normal?
Despite a war in the Middle East, rising oil, gas and consumer prices and a fresh round of tariffs that are roiling economies, brands and buyers are largely staying the course in media spending.
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After WPP reckoning: The case for and against principal media
Ten years later, principal media is back in the zeitgeist. Why agencies and brands are clashing over the so-called hidden model.
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Ad Tech Briefing: The industry is rethinking its foundations as a new world order is established
The days of ‘fake it ‘til you make it’ are coming to an end.
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‘I’m not selling you hours’: PMG’s push beyond agencies
PMG never called itself an agency. Here’s why that matters now.
