Categoria: Tendências

Treat hosting as strategic SEO infrastructure, not a cost line, because no optimization can outrun a slow or unstable server. The post Why Web Hosting Is A Critical Factor To Maximize SEO Results appeared first on Search Engine Journal.

OpenAI’s CEO Sam Altman said the potential security risks of personalized AI have been on his mind lately. The post OpenAI’s Sam Altman Says Personalized AI Raises Privacy Concerns appeared first on Search Engine Journal.

Understand which ad creatives move metrics in Meta, and how to keep engagement high across campaigns. The post How To Evaluate Creative Performance in Meta Ads (and What To Test) appeared first on Search Engine Journal.

YouTube’s Rene Ritchie says the recommendation system relies on audience behavior that only begins once a video is public. Waiting 24–48 hours offers no benefit. The post YouTube Debunks 24-48 Hour Upload Delay Recommendation appeared first on Search Engine Journal.

Ahrefs podcast explores how efforts to get ahead in AI SEO may come at the expense of higher-value opportunities elsewhere. The post Is AI Search SEO Leaving Bigger Opportunities Behind? appeared first on Search Engine Journal.

Shifts of this scale always create winners and losers. The task for agency bosses is making sure they’re on the right side of that line.

The real issue is measurement: without a clear way to separate agentic visitors from humans, some buyers are getting jittery — and a few are already pulling ad spend. 

This week’s Future of TV Briefing breaks down the CTV ad industry’s new tool for fighting device spoofing.

While Netflix’s intention was more transparency and clarity over reach methodology, marketers aren’t yet confident in how accurate it really is.