Categoria: Tendências

The IAB is trying to solve one of digital advertising’s biggest labeling problems.

Two job postings on its careers page suggest OpenAI wants third parties, not just its own sellers, to sell its inventory.

The entity formerly known as DoubleClick remains the runt of the Alphabet litter, while its cloud business continues to go from strength to strength.

Many are partnering with creators to help drive seasonal campaigns, support product launches and, in some cases, even help develop products

Shared Claude chats showed up in Google. We checked the pages and found a noindex header sitting behind a robots.txt block that keeps Google out. The post Indexed Claude Chats Show Why Disallow Is Not Noindex appeared first on Search Engine Journal.

AI sends barely any traffic, but the traffic it sends is twice as engaged. Here’s why publishers should care. The post How Publishers Can Monetize AI Visibility appeared first on Search Engine Journal.

A new report finds ChatGPT citation rates vary sharply by topic, with travel answers citing sources far more often than education answers. The post ChatGPT Links Out Most On Travel Questions appeared first on Search Engine Journal.

Before your next AI video goes live: Audit disclosure against YouTube’s actual policy, produce below the ceiling, and name the human decision-maker. The post AI Video After Sora: 3 Updates You Should Make Before You Publish appeared first on Search Engine Journal.

Google may be penalizing AI-generated content under an expanded definition of thin content. The post Google May Be Penalizing AI-Generated Content As Thin Content appeared first on Search Engine Journal.