Categoria: Tendências
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5 GEO Strategies To Make AI Search Engines Recommend Your Brand In 2026
Stop being invisible to AI search. These 5 strategies will get your brand cited and recommended by AI engines. The post 5 GEO Strategies To Make AI Search Engines Recommend Your Brand In 2026 appeared first on Search Engine Journal.
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Media Buying Briefing: Horizon’s Bob Lord on the ways agencies have to adapt to survive today
Lord believes the lack of transparency across the agency world is something that AI can improve upon.
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A year after Unilever, the ad-funded creator economy is still catching up to its own ambition
Creators had already become too big to ignore. Now, for a different set of reasons entirely, it has become too important to get wrong.
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News/Media Alliance signs AI licensing deal to unlock recurring RAG revenue for small and mid-sized publishers
The News/Media Alliance has signed an AI licensing deal that lets its 2,200 publisher members opt in to monetizing RAG-driven enterprise demand.
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Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin
As audit fallout escalates, the deeper conflict points to a structural power shift in programmatic advertising.
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What happens when agency execs negotiate against AI agents
I created a game that has AI agents represent buyers and sellers in an ad deal. Then I asked Wpromote’s Skyler McGill and Butler/Till’s Ryan Lammela to test it out.
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Joint signings highlight growing convergence between creator and Hollywood agencies
What a spate of joint signings between Reign Maker Group and Paradigm Talent Agency tells us about diversifying talent and owning media in the creator economy.
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Alibaba targets $100B in AI and cloud revenue over 5 years as its vision for the agentic era comes into focus
During its latest quarterly earnings report on Thursday, Alibaba reported revenue that fell below analyst expectations.
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Google Tested AI Headlines In Discover. Now It’s Testing Them In Search
Google is testing AI headline rewrites in Search using similar language to the earlier Discover test that became a feature. The post Google Tested AI Headlines In Discover. Now It’s Testing Them In Search appeared first on Search Engine Journal.
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Top 3 Video Production Services in Florida for Commercial Projects
Top 3 Video Production Services in Florida for Commercial Projects High-quality video content is one of the new tools available to businesses that they can use to attract attention and increase their online presence. Whether for brand commercials or promotional campaigns, professional video production is essential to impactful […] The post Top 3 Video Production…
