Categoria: Tendências

Robyn Freye was Stagwell’s chief growth officer who had a hand in winning clients such as Qualcomm and Expedia, and helped to build out Sports Beach.

The AdCP workflow proposals launched with aplomb, but just what is the reality of where the market is at? 

That shift is most visible in how the advertiser works with retailers, particularly British supermarket chain Tesco.

While a lot of the details seems familiar, it still doesn’t answer the inevitable unknowns.

Over the last four months, Pacsun has developed tools and tweaked campaigns based on feedback from teenagers and twenty-somethings.

TikTok news creators like Taylor Lorenz and Aaron Parnas on the platform’s moderation and engagement woes, and how the new U.S. ownership could further affect that.

Turn first-party data into measurable PPC gains using remarketing strategies built for real account management, not theory. The post 10 Remarketing Lists To Boost PPC Performance appeared first on Search Engine Journal.

This week’s SEO Pulse breaks down how Gmail-powered AI answers, crawler access decisions, and free subdomains are shaping who gets surfaced in search. The post SEO Pulse: Google’s AI Mode Gets Personal, AI Bots Blocked, Domains Matter in Search appeared first on Search Engine Journal.

Marie Haynes analyzes DOJ trial documents that reveal how Google’s proprietary freshness signals, spam annotations, and user data power its ranking systems. The post User Data Is Important In Google Search, Per Liz Reid’s DOJ Filing appeared first on Search Engine Journal.