Categoria: Tendências
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Who is Cindy Rose, WPP’s insider-outsider pick for its next CEO?
The British holding company has named its next CEO — a Microsoft executive and board member of six years.
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Ask An SEO: Should I Hire Candidates Who Can Use AI Tools Or Have Traditional Skills?
What makes a great SEO hire in today’s market? Helen Pollitt covers which skills count and where AI fits on this week’s Ask An SEO. The post Ask An SEO: Should I Hire Candidates Who Can Use AI Tools Or Have Traditional Skills? appeared first on Search Engine Journal.
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OpenAI And Perplexity Set To Battle Google For Browser Dominance
OpenAI and Perplexity are set to enter the 30-year browser war against Google Chrome. The post OpenAI And Perplexity Set To Battle Google For Browser Dominance appeared first on Search Engine Journal.
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Google’s Quality Rankings May Rely On These Content Signals
Content that delivers a meaningful experience with these 7 factors is more likely to earn links, shares, and higher rankings. The post Google’s Quality Rankings May Rely On These Content Signals appeared first on Search Engine Journal.
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How to Find Content Ideas: 8 Fresh Approaches for Creators
How to Find Content Ideas: 8 Fresh Approaches for Creators Every content creator knows the feeling… staring at a blank page, cursor blinking mockingly, while you try to formulate your next viral content idea for your blog or social media. Consistent content creation is hard, and the soul-crushing […] The post How to Find Content…
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‘Still not a top tier ad platform’: Advertisers on Linda Yaccarino’s departure as CEO of X
Linda Yaccarino — the CEO who was never really in charge.
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In Graphic Detail: AI platforms are driving more traffic — but not enough to offset ‘zero-click’ search
Here are five graphs that reveal the major trends emerging in the world of AI and ‘zero-click’ search, and what it means for publishers.
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Media Briefing: AI payouts may be entering a new era
AI compensation is evolving — and new models, not just publisher demands, are driving the shift beyond flat-fee licensing.
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Condé Nast and Hearst strike Amazon AI licensing deals for Rufus
Condé Nast and Hearst have joined the New York Times in signing a licensing deal with Amazon for its AI-powered shopping assistant Rufus.
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How Enterprise Search And AI Intelligence Reveal Market Pulse
As AI reshapes buying behavior, marketers need smarter insights. Here’s how to keep up. The post How Enterprise Search And AI Intelligence Reveal Market Pulse appeared first on Search Engine Journal.