Categoria: Tendências

Google downplays many Search Console “error” reports, saying the tool was never meant to be a checklist of things to fix. The post Google Downplays Search Console “Error” Reports. Says Many Aren’t Real Problems appeared first on Search Engine Journal.

Is it a technical issue or a quality problem? A step-by-step look at why Google crawled your pages but refused to index them. The post Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It appeared first on Search Engine Journal.

The World Cup has wrapped, which means it’s time for the obligatory marketing takeaways piece.

Brian Yasko, managing director at Accenture and Emma Harmon, co-CEO of Whalar, on the massive creator economy acquisition and future plans.

The Chinese ad market has slipped away from holding companies that previously looked east for future growth.

What marketers, publishers, and ad tech companies need to know about some of the latest proposals in browser-based ad measurement.

AI visibility tools count citations. Citations aren’t recommendations. Here’s what to measure instead, and why the gap keeps widening. The post How To Measure AI Search Visibility appeared first on Search Engine Journal.

Google’s Mueller explained how an “are you a bot” screen can push a site’s pages out of Google, and get another site picked as canonical. The post “Are You A Bot” Screens Can Get Your Pages Dropped By Google appeared first on Search Engine Journal.

Google’s John Mueller explained what happens when you click Validate Fix in Search Console, and when the button is worth using. The post When To Use Search Console’s ‘Validate Fix,’ According To Google appeared first on Search Engine Journal.