Categoria: Tendências
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As agencies push agentic media future, execs work to ward off client rogue fears
Agentic media tools dominate agency pitch decks; just don’t mention the Hugging Face Incident.
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‘There’s nothing wrong with being a heritage brand’: How Revlon is updating its image by looking to the past
Revlon named musician and actress Teyana Taylor and country music star Megan Moroney as the faces of its “Revlon Be Unforgettable” campaign.
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ChatGPT Gets GPT-6 And Intelligent UI For Interactive Answers
OpenAI is rolling out GPT-6 in ChatGPT with Intelligent UI, which can add visuals and interactive tools to answers. The post ChatGPT Gets GPT-6 And Intelligent UI For Interactive Answers appeared first on Search Engine Journal.
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Why Legacy PPC Account Structures Are Sabotaging Your Smart Bidding Strategy
Consolidate redundant PPC campaigns to give Smart Bidding stronger signals without erasing the business distinctions that keep your account profitable. The post Why Legacy PPC Account Structures Are Sabotaging Your Smart Bidding Strategy appeared first on Search Engine Journal.
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Google Opens Its SynthID Watermark Detector To The Public
Google opened its SynthID Detector to everyone, allowing users to check images, video, and audio for watermarks from Google and partner AI tools. The post Google Opens Its SynthID Watermark Detector To The Public appeared first on Search Engine Journal.
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Prediction: The Next Massive Google Update Is Around The Corner
Is another major Google update coming? The documentation changes, spam update pace, and Google’s own statements all point the same way. The post Prediction: The Next Massive Google Update Is Around The Corner appeared first on Search Engine Journal.
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AI Search Is Changing Your Website’s Job, Here’s How To Adapt
Sachin Puri explains why AI discovery makes accurate business information, customer trust, and measurement beyond clicks more important for small businesses. The post AI Search Is Changing Your Website’s Job, Here’s How To Adapt appeared first on Search Engine Journal.
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The Business Case For SEO Is Changing; Budget Justifications Should Too
Learn how to justify SEO budgets in the AI era by aligning investments with revenue generation, risk reduction, infrastructure, and business value. The post The Business Case For SEO Is Changing; Budget Justifications Should Too appeared first on Search Engine Journal.
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How to track your AI citations and sources with Semrush
Find the sources that are cited when your brand is missing from AI answers and take action with content or outreach to get more mentions.
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WordPress Releases Canonical MCP Adapter Plugin
WordPress released a canonical MCP Adapter that connects AI with sites while maintaining compatibility across MCP versions. The post WordPress Releases Canonical MCP Adapter Plugin appeared first on Search Engine Journal.
