Categoria: Tendências
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Future of Marketing Briefing: X claims an ad comeback, reality proves out a different thesis
The comeback story X wants told, and the ad business it actually has.
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The EC further pushes to rein-in Google’s ad tech monopoly
The preliminary findings order billions in damage payments and reserve the right to force a sell-off, echoing regulators across the globe.
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Beverage brands update Dry January marketing based on changing consumer habits
Today, people generally seek balance when pursuing their personalized wellness goals in a new year.
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Google Health AI Overviews Cite YouTube More Than Any Hospital Site
A study of 50,807 German health queries finds Google AI Overviews cite YouTube most, as Google pulls some health summaries after a Guardian report. The post Google Health AI Overviews Cite YouTube More Than Any Hospital Site appeared first on Search Engine Journal.
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All In One SEO WordPress Vulnerability Affects Over 3 Million Sites
A vulnerability in the popular AIOSEO plugin affecting up to 3 million sites is in addition to the six found in 2025. The post All In One SEO WordPress Vulnerability Affects Over 3 Million Sites appeared first on Search Engine Journal.
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SEO Is No Longer A Single Discipline
Duane Forrester explains why SEO still has a core, but no longer fits into a single lane as discovery multiplies across systems and interfaces. The post SEO Is No Longer A Single Discipline appeared first on Search Engine Journal.
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Survey: Publishers Expect Search Traffic To Fall Over 40%
A Reuters Institute survey finds publishers expect search traffic to drop over 40% in three years as AI answer engines expand. The post Survey: Publishers Expect Search Traffic To Fall Over 40% appeared first on Search Engine Journal.
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Building A Brand Is Not A Strategy, It Is A Starting Point
“Build a brand” is incomplete advice. This article explains how SEO actually contributes to visibility, trust, and long-term demand. The post Building A Brand Is Not A Strategy, It Is A Starting Point appeared first on Search Engine Journal.
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Building AI-Enhanced Marketing Campaigns on a Startup Budget
Building AI-Enhanced Marketing Campaigns on a Startup Budget AI-driven marketing has changed the game for businesses. From Netflix’s recommendation engine to Coca-Cola’s art co-creation platform, we have seen how leveraging artificial intelligence can boost engagement, strengthen branding, and generate profits. Businesses that can hire AI developers to create […] The post Building AI-Enhanced Marketing Campaigns…
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Media Briefing: Google’s latest core update a reminder that pageviews can’t remain the primary metric
Google’s latest core update signals pageviews can no longer be the primary metric, favoring intent-solving publishers over scale.
