Categoria: Tendências

To rank in ChatGPT, ensure your site is crawlable, pages are well-structured, and content is up to date.

Google’s new BlockRank AI ranking method could make advanced semantic search accessible to everyone. The post Google’s New BlockRank Democratizes Advanced Semantic Search appeared first on Search Engine Journal.

Amazon’s latest ad move isn’t about ads. It’s about owning the infrastructure.

Agentic AI-driven media trading could wipe out a lot of the problems caused by its programmatic predecessor. Namely, ad tech middlemen.

In less than a year, OpenAI execs have stopped the scorn and instead embraced the advertising world. We trace each tentative step.

Referral traffic from ChatGPT converts far worse than traditional marketing channels such as Google Search, email and affiliate links, report.

We caught up with Ravichandran at the recent Webex One convention in San Diego to learn about her philosophy on thriving in the AI era.

A cross-market study of 2,709 AI-assistant responses found 45% had significant issues and 81% had some issue. Gemini had the most issues with sourcing. The post AI Assistants Show Significant Issues In 45% Of News Answers appeared first on Search Engine Journal.

YouTube is expanding its likeness detection tool to all monetized channels, allowing them to detect and request removal of AI videos using their face. The post YouTube Expands Likeness Detection To All Monetized Channels appeared first on Search Engine Journal.

Inside the latest PPC Trends ebook: how marketers are redefining control, measurement, and creative in an era of platform-driven automation. The post PPC Trends 2026: AI, Automation, And The Fight For Visibility appeared first on Search Engine Journal.