Categoria: Tendências
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AI promised ad efficiency, Bayer wants meaning
With AI-generated content flooding every corner of the internet, the challenge for marketers like Bayer is producing ads that actually feel human.
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Video: How AI is redefining brands’ approach to creativity and customer connection
Glossy, Digiday and Modern Retail’s AI Marketing Strategies event, held on Wednesday, convened marketing leaders, who discussed how they’re using AI in meaningful ways.
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How Beekman 1802 uses AI to humanize digital marketing
Beekman 1802’s David Baker shared how the skin-care brand is using AI to personalize marketing, uncover new customer insights and boost efficiency without losing its human touch.
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Cloudflare CEO Matthew Prince on why Google must ‘play by the same rules’ as other AI companies
Digiday spoke with Cloudflare CEO Matthew Prince a few days after he met with the U.K. regulator on why he believes Google will inevitably have to split its AI and search crawler.
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AWS’ RTB Fabric marks a new front in the battle between Amazon and Google
It marks a strategic countermove against Google Cloud Platform — the ad giant’s AWS competitor — which has spent the past three years gaining ground among major ad tech companies.
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Best SEO Software for 2026: Overview & How to Choose
Compare the top SEO software to find the right platform for your goals, team, and budget.
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Top 8 Large Language Models (LLMs): A Comparison
Learn about the best large language models in 2025 and find out how to choose the best one for your needs.
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How to Find & Fix ChatGPT 404 Referrals
Fix ChatGPT 404 referrals fast. Learn how to find phantom URLs in GA4, prioritize with Semrush, and recover lost traffic.
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The 6 Best Email Verification Tools for Sales Reps
The 6 Best Email Verification Tools for Sales Reps For sales reps, every email counts. Sending a carefully crafted pitch to an invalid address doesn’t just waste effort, but it also damages your sender’s reputation and hurts deliverability in the long run. That’s why email verification is no […] The post The 6 Best Email…
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Top Lead Finder Platforms for Recruiters and Talent Acquisition
Top Lead Finder Platforms for Recruiters and Talent Acquisition We exist in a hiring ecosystem that centers itself around competitiveness. Uncovering and engaging with the right candidate leads is essential for any recruiter or talent acquisition specialist. Investing in the right lead finder platform makes recruitment faster and […] The post Top Lead Finder Platforms…