Categoria: Tendências
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Ranking is out, visibility is in as publishers chip away at AI search optimization
In the AI era, measuring pageviews isn’t enough — publishers need a new metrics stack that tracks how they are cited in AI engines and ties it all to clicks and revenue.
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Learn How Citation Management Improves Local SEO for Small Businesses
Learn How Citation Management Improves Local SEO for Small Businesses AI now sits inside core business systems, helps automate repetitive steps, and impacts how customers discover and interact with brands across search and support touchpoints. For local operators, AI puts accurate location data, consistent listings, and strong reviews […] The post Learn How Citation Management…
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8 LinkedIn Alternatives For Professional Networking
Professionals can find fresh opportunities for meaningful networking across these eight alternative platforms to LinkedIn. The post 8 LinkedIn Alternatives For Professional Networking appeared first on Search Engine Journal.
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Discounted ChatGPT Go Is Now Available In 98 Countries
OpenAI’s made ChatGPT Go available in 98 countries, including 8 in Europe and 5 in Latin America. The post Discounted ChatGPT Go Is Now Available In 98 Countries appeared first on Search Engine Journal.
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Future of Marketing Briefing: AI didn’t break agencies – the talent drain did
It’s not about chasing AI breakthroughs or assembling yet another full-stack planning and buying setup. It’s something more fundamental – and harder to fix.
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WPP’s Open Pro AI suite already faces competition from Google and Canva
The holdco hopes its new product can open up SaaS revenue. But tech companies are on its tail.
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The Great Resignation is over — unless you’re a retail CEO
More than 1,500 chief executives have left their posts so far this year through August, up 4% from last year.
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Pitch Deck: How Amazon plans to turn Q3’s $17 billion ad haul into Q4’s next big DSP push
It’s no secret the company wants advertisers to see its demand-side platform as the backbone for buying across the open web.
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Inside the ‘grand bargain’ to reconcile ad tech’s warring middlemen
Leading media buyers have tabled terms to establish ‘fair auctions’ following the recent TID row.
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Reddit is already in early testing with its own AI campaign tool
It’s been a long time coming.
