Categoria: Tendências

Google’s updated guidance clarifies that Google-Extended does not affect search inclusion, nor is it a ranking signal The post Google Updates Gemini/Vertex AI User Agent Documentation appeared first on Search Engine Journal.

This new set of families have an influence on each other’s consuming habits unlike prior generations.

To get a sense of how some marketers, agency execs and industry analysts are figuring out this moment, we asked them for their dos and don’ts.

A recent year-over-year spike in Facebook referral traffic, is — somewhat surprisingly — coinciding with an influx of revenue from Meta’s content monetization program.

Despite tight budgets and looming recession fears, some smaller brands are ramping up investment in retail media networks to boost visibility.

Music promotion on Instagram Reels and YouTube Shorts is ramping up in the wake of the TikTok ban situation.

Fair warning: the ground is still shifting under this thing so consider this list more “hot take” than holy writ.

AI agents, scrapers and crawlers powering the agentic era are quietly reshaping the web — and potentially the digital economy.

Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Search Engines You Can Use Instead Of Google appeared first on Search Engine Journal.

PPC pricing isn’t one-size-fits-all. Compare models and costs to ensure you’re getting the best return on investment. The post Ask A PPC: How Much Should PPC Management Cost? appeared first on Search Engine Journal.