Categoria: Tendências
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In Graphic Detail: The state of AI referral traffic in 2025
Here are five graphs that illustrate where AI referrals stand today: which are gaining share and which are driving traffic and conversions.
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TikTok Shop offers incentives to new sellers, as U.S. uncertainty is finally over
TikTok is jump-starting its e-commerce ambitions in the U.S., now an agreement on the U.S. deal has finally been signed.
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Media giant Essence launches a marketplace for Black women-led brands
Essence has launched WeLoveUs.shop, a new online marketplace dedicated to Black women-led brands.
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Starbucks hires first-of-its-kind marketing role heading up fashion and beauty collabs
Neiv Toledano has joined Starbucks as its senior marketing manager of fashion and beauty.
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What publishers are wishing for this holiday season: End AI scraping and determine AI-powered audience value
Publishers want a fair, structured, regulated AI environment and they also want to define what the next decade of audience metrics looks like.
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Google Files DMCA Suit Targeting SerpApi’s SERP Scraping
Google sued SerpApi under the DMCA, alleging it circumvented SearchGuard to scrape and resell licensed copyrighted content from Google Search results at scale. The post Google Files DMCA Suit Targeting SerpApi’s SERP Scraping appeared first on Search Engine Journal.
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Microsoft Explains How Duplicate Content Affects AI Search Visibility
Microsoft published guidance on how duplicate content affects AI search visibility, explaining that AI systems cluster similar pages and may surface unintended versions. The post Microsoft Explains How Duplicate Content Affects AI Search Visibility appeared first on Search Engine Journal.
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Should You Invest in Growing Your AI Visibility?
Learn AI visibility is worth investing in for your business and how to forecast future growth based on trends.
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AI Visibility Tracking for Small Teams: A Practical Guide
Learn how small teams can track AI visibility. Discover affordable tools they can use and key metrics they should focus on.
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Is Your Brand Visible in AI Search Results? Here’s How to Find Out
Learn how to check if your brand appears in AI results, spot outdated info, and which free tools help monitor your visibility.
