Categoria: Tendências

Learn how the agentic web is transforming search into AI-driven action, and why SEOs must adapt beyond traditional optimization. The post Why Google’s New “Google-Agent” Is The Biggest Mindset Shift In SEO History appeared first on Search Engine Journal.

Google tests AI headline rewrites in Search, completes the March spam update in under 20 hours, and adds AI content labeling to structured data docs. The post Google Tests AI Headlines, Rolls Out Spam Update – SEO Pulse appeared first on Search Engine Journal.

This week’s PPC Pulse covers Performance Max reporting updates, GA4 budget planning tools, and Veo AI video in Google Ads. The post Google Adds Scenario Planner, Performance Max Updates, And Veo – PPC Pulse appeared first on Search Engine Journal.

Google has started rolling out the March 2026 core update. The rollout may take up to two weeks to complete. The post Google Begins Rolling Out March 2026 Core Update appeared first on Search Engine Journal.

Wikipedia’s new AI guidelines prohibit editors from using LLMs for writing or rewriting content, with two exceptions. The post Wikipedia Bans Use Of AI-Generated Content appeared first on Search Engine Journal.

No, the industry doesn’t need another hot take on The Trade Desk’s standoff with the agency holdcos. I’m going to give you one anyway.

The live sports data firm is working with Publicis and a laundry list of SSPs ahead of major sports tentpoles like the NBA Finals and World Cup.

What the data says about the CMO-agency relationship — and none of it is comfortable.

Inside the structure, strategy, and metrics of the Daily Mail’s creator-led content push.