Categoria: Tendências

Index Exchange has invested in FirstPartyCapital to buoy its further evolution into an infrastructure and platform entity.

This week’s Future of TV Briefing looks at how the transition to Nielsen’s big data plus panel measurement currency is complicating price negotiations in this year’s TV and streaming ad upfront market.

Athletes and sporting events have become a major play for consumer brands trying to cut through the noise and stay relevant.

Marketers on the Croisette want to know how the app will (or won’t) fit into their future plans.

Google voluntary buyouts target U.S. Search and Ads staff amid AI restructuring. What does this mean for future layoffs and team priorities? The post Google Offers Voluntary Buyouts To Core U.S. Teams Amid AI Push appeared first on Search Engine Journal.

Google’s John Mueller showed how to diagnose a search visibility issue that was apparently triggered by a domain migration. The post Google Shows Why Rankings Collapsed After Domain Migration appeared first on Search Engine Journal.

YouTube is now showing Posts in the Shorts feed, giving creators a new way to expand their reach. The post YouTube Begins Showing Posts In The Shorts Feed appeared first on Search Engine Journal.

The Future Leader Awards, presented by Digiday, Glossy, Modern Retail and WorkLife, honor the next generation of leaders leaving their mark in their industry, with 10 years of experience or less. The winners demonstrated an ability to innovate and execute creative strategies that push their respective companies forward. They also have strong leadership qualities that

Google rolls out support for loyalty program structured data, which allows businesses to display member benefits in search results. The post Google Launches Loyalty Program Structured Data Support appeared first on Search Engine Journal.