Categoria: Tendências

Drew Mader, director, account management, Adstra After years of fragmentation, companies across the marketing and media industry are rethinking the way they manage identity to determine the best future business approach to consolidation. Some marketers are choosing to consolidate their identity stacks — taking steps to reduce the number of data partners, pare back overlapping

Google adds an AI “Flight Deals” tool to Google Flights, part of a broader push into vertical, conversational search experiences. The post Google Brings AI Trip-Finding To Google Flights appeared first on Search Engine Journal.

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Content automation is growing fast, and so is legal risk. Universal verifiers may be the next step toward trust in AI-driven SEO. The post The Verifier Layer: Why SEO Automation Still Needs Human Judgment appeared first on Search Engine Journal.

Multimodal search blends AI, social, and visual discovery. Here’s how marketers can connect with audiences on journeys we can’t always measure. The post Multimodal Search Is Reshaping The Funnel For SEOs And Marketers appeared first on Search Engine Journal.

In an interview with Shelley Walsh, Duane Forrester shares how Agentic AI redefines SEO careers and which skills are worth developing now. The post Ex-Microsoft SEO Pioneer On Why AI’s Biggest Threat To SEO Isn’t What You Think appeared first on Search Engine Journal.

Gary Illyes confirmed that external signals like social shares are not used as a ranking signal because they are out of Google’s control. The post Google Explains Why They Need To Control Ranking Signals appeared first on Search Engine Journal.

Fortunes are fluctuating, despite earnings increases across the board… time for consolidation?

Trump’s unpredictable tariff hikes are derailing brands’ supply chain diversification efforts, leaving companies struggling to plan amid volatile trade policy.

This person’s story illuminates the complex psychological and professional dynamics many workers are experiencing but rarely talk about.