Categoria: Tendências

Akamai breaks down which AI bots are hitting publishing, who operates them, and why fetcher bots may pose a more immediate risk. The post OpenAI, Meta, ByteDance Lead AI Bot Traffic In Publishing appeared first on Search Engine Journal.

Besides taking over an adjacent hotel, the conference is holding more events on the beach as it ramps up its meetups between marketers and vendors.

A growing network of third-party web scrapers is fueling an AI content licensing market, where publisher content is scraped and sold.

The Washington Post’s Arc XP adds TollBit to help smaller publishers monetize AI bot traffic, offering a path into AI licensing revenue.

Advertisers are rewriting the branded entertainment playbook for a sports-focused media landscape.

The three-year partnership will see Ipsy’s logo show up on the Aces’ jerseys, on the free-throw line of the court and on the backboard of the Aces’ home court.

Behind the GEO trend is a familiar cycle: new acronym, same tactics, and a market built on fear of falling behind. The post GEO Was Invented On Sand Hill Road appeared first on Search Engine Journal.

Google’s March core update finished rolling out. Here’s what to know about the rollout and when to check your data. The post Google Confirms March 2026 Core Update Is Complete appeared first on Search Engine Journal.

Strengthen ecommerce visibility by optimizing product feeds for search intent, structured data, and AI-driven discovery. The post Why Product Feeds Shouldn’t Be The Most Ignored SEO System In Ecommerce appeared first on Search Engine Journal.

Google’s John Mueller answers question about how Google handles multiple URLs and duplicate content. The post Google Says It Can Handle Multiple URLs To The Same Content appeared first on Search Engine Journal.