Categoria: Tendências
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Digiday Podcast at Cannes: What Spotify’s push into video could mean for its ad business
We’ve made it to the halfway point of Cannes Lions, where Lee Brown, global head of ads business and platform at Spotify joins this episode of the Digiday at Cannes Podcast.
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Soccer publishers pitch U.S. advertisers on evergreen sponsorship around the sport
Soccer publishers are hoping that U.S. advertisers will see the sport as an always-on offering, as opposed to an every-four-years moment.
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Media Briefing: Top takeaways from the Digiday Podcast Creator series
The biggest themes from some of the internet’s biggest creators.
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Research Briefing: Amazon is having a busy week at Cannes
In this edition of the Digiday+ Research Briefing, we examine Amazon Ads’ new AI offerings and Omnicom partnership, how influencer agencies are capturing attention at Cannes and GroupM’s 2024 ad spending forecast, as seen in recent data from Digiday+ Research.
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Discord is doing a brand refresh to welcome brands and marketers onto the platform
The introduction of Discord Quests last month has encouraged publishers to take advantage of the platform’s rise as a marketing channel, whether through officially endorsed Discord Quests or otherwise.
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Saudi influence over gaming extends far beyond esports
Saudi Arabia wants to become a global gaming hub, but it’s starting to look like it also wants to exert its influence over the worldwide gaming community.
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Cannes Briefing: Investment bankers and private equity firms turn up en masse — ‘Here to hunt’
Among them are investment banks like JP Morgan and Luma, alongside private equity players like Shamrock Capital, Apollo and a host of others.
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10 Tips On How To Rock A Small PPC Budget
Optimize your PPC budget for maximum results. Find out how to balance cost, volume, and competition in your industry with a small budget. The post 10 Tips On How To Rock A Small PPC Budget appeared first on Search Engine Journal.
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Selling On Instagram: How To Boost Your Sales Today
In this article, we’ll guide you through the process of selling on Instagram and how Semrush Social can help. This post will help you tailor your content and posting schedule to reach your target audience at the right time.
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Reddit Traffic Up 39%: Is Google Prioritizing Opinions Over Expertise?
As Reddit ranks higher in Google searches, its traffic has reportedly grown 39% year-over-year. The post Reddit Traffic Up 39%: Is Google Prioritizing Opinions Over Expertise? appeared first on Search Engine Journal.
