Categoria: Tendências
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Shopify SEO – How To Optimize Your Shopify Site For Google
Boost your Shopify store’s search engine rankings with these proven SEO techniques. Optimize your website for Google and drive more traffic and sales. The post Shopify SEO – How To Optimize Your Shopify Site For Google appeared first on Search Engine Journal.
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How To Maintain Brand Visibility And Thrive In This Evolving Search Landscape
Maximize brand visibility in the changing search landscape. Learn strategies to maintain control of your content on AI-powered platforms. The post How To Maintain Brand Visibility And Thrive In This Evolving Search Landscape appeared first on Search Engine Journal.
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Confessions of a performance marketing ad buyer on ‘uptick’ in platforms’ ad rejections amid election advertising
As political advertising ramps up, one performance marketing ad buyer believes that the platforms are getting more sensitive and potentially taking a harsher look at ads on the platform.
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Duolingo wants to make its green owl mascot ‘as famous as Pikachu’ with its first pop-up store
Duolingo is rendering its app — and Duo by extension — into a real-life experience with a pop-up store in New York City’s Soho neighborhood.
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AI Briefing: The AI search race heats up with more audit tools, ads and pending antitrust outcomes
Hubspot rolls out a new AI Search Grader tool for ChatGPT while Perplexity prepares advertisers for new formats.
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Media Buying Briefing: Agencies create full-time roles for creators as ‘pirates’ of marketing
Whether it’s a holding company agency or influencer-focused shop, content creators are filling in-house roles from creative and strategy directors to community management for brands. This comes as various agencies need to move rapidly on social media trends and create more consistent, flexible content for their clients.
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Over a year and a half later, Netflix still has a long road ahead to get advertisers on board
Netflix is currently left offering modest scale in terms of reach, high CPMs, limited targeting capabilities and little in the way of measurement, at least for now.
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How You Can Measure Core Web Vitals
Discover how to improve your website’s Core Web Vitals and enhance user experience. Find out how to measure loading speed, interactivity, and visual stability. The post How You Can Measure Core Web Vitals appeared first on Search Engine Journal.
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Google Shows How To Block Bots And Boost Site Performance
Google’s Martin Splitt discussed how SEOs and site owners can fight malicious bots and improve site performance The post Google Shows How To Block Bots And Boost Site Performance appeared first on Search Engine Journal.
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Google Says Title Tags “Maybe” Impact Rankings
Google’s John Mueller shared an unexpected perspective on the ranking impact of title tags, clarifying their actual influence The post Google Says Title Tags “Maybe” Impact Rankings appeared first on Search Engine Journal.
