Categoria: Tendências
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Google Downplays GEO – But Let’s Talk About Garbage AI SERPs
Google offers advice about chunking content for SEO but is that really the conversation we should be having right now? The post Google Downplays GEO – But Let’s Talk About Garbage AI SERPs appeared first on Search Engine Journal.
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2026 Guide To Hiring A Link Building Agency In The AI Search Era
Link building strategies have changed in the age of AI. Find out how to effectively select a link building agency for modern marketing success. The post 2026 Guide To Hiring A Link Building Agency In The AI Search Era appeared first on Search Engine Journal.
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CES 2026: Agentic AI hype vs. media buyers’ pragmatism
CES 2026 was all about agentic AI, but Digiday’s Seb Joseph shares why media buyers are approaching the hype around autonomous media buying with pragmatism over urgency.
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‘Amplified, and used against you’: Nike sat out the viral Maduro moment. That’s the point
The meme Nike didn’t touch
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‘More focused on advertising than ever before’: Nearly all of X’s top 100 advertisers returned, ads boss claims
Claim comes as X is embroiled in latest scandal that involves it’s AI chatbot Grok creating sexualized images of women and minors.
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‘Worried about getting caught out’: Sir Martin Sorrell on why CMOs are not ready to pay for outcome-based agencies
A steady economy is emerging as the quiet counterweight to AI’s much-hyped reinvention of the agency holdco model.
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Ad Tech Briefing: Ad tech’s agentic gambit at CES
Ad tech’s recent lexicon suggests “programmatic” will soon ceded way ground to “agentic.”
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Will technology enable independent agencies to match the holdcos? They think so
Technology is seen by indies as a potential great equalizer when it comes to delivering solutions for clients, and competing with bigger agencies.
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WooCommerce WordPress Plugin Exploit Enables Fraudulent Charges
80,000+ WooCommerce Square WordPress plugin installations vulnerable to fraudulent charges flaw The post WooCommerce WordPress Plugin Exploit Enables Fraudulent Charges appeared first on Search Engine Journal.
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Apple Selects Google’s Gemini For New AI-Powered Siri
Apple and Google announce a multi-year AI partnership. Gemini models and cloud tech will underpin Apple Foundation Models and a more personalized Siri. The post Apple Selects Google’s Gemini For New AI-Powered Siri appeared first on Search Engine Journal.
