Categoria: Tendências
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‘Creators as the new storytellers’: Over 10,000 apply to be part of Dick’s Sporting Goods creator program
Dick’s Sporting Goods is boosting its creator roster as it looks to play a bigger role in culture, events and social-media trends.
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Google Says Links Will Be More Visible In AI Overviews
Google is adding hover link pop-ups on desktop in AI Overviews and AI Mode, plus more prominent link icons within responses across desktop and mobile. The post Google Says Links Will Be More Visible In AI Overviews appeared first on Search Engine Journal.
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4 Pillars To Turn Your “Sticky-Taped” Tech Stack Into a Modern Publishing Engine
Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies. The post 4 Pillars To Turn Your “Sticky-Taped” Tech Stack Into a Modern Publishing Engine appeared first on Search Engine Journal.
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Google Text Ad Click Share Rises Sharply In Some Verticals
An analysis of approximately 16,000 U.S. queries shows text ads increasing their click share by 7-13 points year over year. The post Google Text Ad Click Share Rises Sharply In Some Verticals appeared first on Search Engine Journal.
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The Science Of How AI Pays Attention
An analysis of 1.2 million ChatGPT citations reveals why AI favors front-loaded, entity-rich, definitive writing over traditional “ultimate guide” formats. The post The Science Of How AI Pays Attention appeared first on Search Engine Journal.
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Google Lost Two Antitrust Cases, But Stock Rose 65% – Here’s Why
Courts ruled against Google, regulators push forward, and appeals loom. Here’s where every proceeding stands and what it signals for search and monetization. The post Google Lost Two Antitrust Cases, But Stock Rose 65% – Here’s Why appeared first on Search Engine Journal.
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WooCommerce May Gain Sidekick-Type AI Through Extensions
Automattic’s James LePage describes emerging WooCommerce capabilities that will enable Sidekick-type AI extensions The post WooCommerce May Gain Sidekick-Type AI Through Extensions appeared first on Search Engine Journal.
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‘An influential seat at the table’: Why Target’s retail media business Roundel is one of the first to test ChatGPT ads
Roundel’s svp Matt Drzewicki talked about what they expect from the pilot.
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In Graphic Detail: Subscriptions are rising at big news publishers – even as traffic shrinks
Publishers are raising prices, pushing bundles and prioritizing retention to make subscriptions a steady business amid volatile traffic.
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Ad Tech Briefing: A mid-term report card
Despite earnings increases, stock prices are down demonstrating how the public markets are a cruel place.
