Categoria: Tendências
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Marketing Briefing: With RFK Jr. headed to HHS, what should pharma advertisers be thinking about?
Unlike the rest of the world, direct-to-consumer pharma advertising is only allowed in the U.S. and New Zealand.
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Digiday+ Research: Amazon’s importance to marketers’ holiday strategies grows this year
Amazon will be a major player in marketers’ holiday strategies this year, and its position in holiday sales and marketing is only growing stronger.
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Why some creators are livid over the rise of fraudulent behavior in Fortnite and Roblox
For Fortnite Creative maps, the first few days after publication are crucial for determining their long-term success. At the moment, Epic’s DMCA claim system allows maps to sit in limbo for up to 10 days before reinstating them, even if the claim ultimately turns out to be false.
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How to Make a Marketing Automation Strategy
Discover how automation can streamline your campaigns, drive conversions, and support brand consistency, even with limited resources.
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Google Retires Search Console’s Page Experience Report
Google simplifies Search Console by removing Page Experience report while retaining Core Web Vitals and HTTPS monitoring tools. The post Google Retires Search Console’s Page Experience Report appeared first on Search Engine Journal.
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What Is a Search Query? (And How It Differs from a Keyword)
Search queries are the exact words or phrases a user enters into a search engine to find information.
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SEO Reports: Which Metrics Matter & How To Use Them Well
Learn how to communicate your SEO work and demonstrate its value to stakeholders with data-driven and well-crafted reports. The post SEO Reports: Which Metrics Matter & How To Use Them Well appeared first on Search Engine Journal.
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Roblox ecosystem appears unmoved following report on inflated numbers and child safety issues
At the end of the day, investors care about the numbers, and Roblox’s numbers are looking okay, whether or not the metrics are inflated. For the media buyers purchasing ads on the platform, the other side of Hindenburg’s report — a long list of anecdotes describing child safety risks on Roblox — was the larger concern.
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What Is Keyword Intent? An Overview & How to Identify It
Keyword intent (aka search intent) is what searchers want to achieve after they conduct a specific search.
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Top Generative AI Statistics and 12 Trends To Know
Get the latest generative AI statistics. View key metrics, usage, demographics, and trends.
