Categoria: Tendências
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CMOs prepare for a Trump presidency in 2025 — which will be a different kind of CMO from his first term
This time around, it seems that CMOs will focus on getting back to the basics of marketing.
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Here’s a guide for what marketers can do now with the back-and-forth of TikTok
Some might be forgiven for downplaying contingency plans while others scrambled — though tempting fate has rarely been wise.
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Here are the winners and losers of TikTok’s U.S. shutdown drama
Congress’ ultimatum for ByteDance to sell TikTok or face a U.S. ban has come and gone without resolution. Still, this moment of limbo offers a chance to take stock.
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How ad buyers and sellers are placing their bets in 2025
Executives from brands, agencies and media companies, including Havas, Mastercard, NBCUniversal and Stagwell, revealed where they are placing their chips in 2025 — as well as the bets they would expect to fold this year.
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11 SEO Tips To Boost Your Restaurant Visibility In Search
Looking for ways to boost your restaurant’s visibility online? Check out these 11 proven SEO strategies to increase your online presence and attract more customers. The post 11 SEO Tips To Boost Your Restaurant Visibility In Search appeared first on Search Engine Journal.
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SEO Keyword Research: 18 Of The Biggest Mistakes You Must Avoid
Don’t overlook the importance of SEO keyword research. Learn about common mistakes to avoid and how to prioritize search intent for better results. The post SEO Keyword Research: 18 Of The Biggest Mistakes You Must Avoid appeared first on Search Engine Journal.
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9 Actionable Steps to Improve Your Google Rankings
This post explores tried and tested SEO Tactics so you can stand out in search results and position yourself for long-term success. The post 9 Actionable Steps to Improve Your Google Rankings appeared first on Search Engine Journal.
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Confirmed: Google Is Requiring JavaScript To Block SEO Tools
Google Search confirms that it’s requiring JavaScript to block bots and scrapers The post Confirmed: Google Is Requiring JavaScript To Block SEO Tools appeared first on Search Engine Journal.
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Google Workspace Support: Unclear If Opting Out AI Features Avoids Price Hike
Google adds AI features to Workspace, but two dollar price hike and unclear settings confuse users. The post Google Workspace Support: Unclear If Opting Out AI Features Avoids Price Hike appeared first on Search Engine Journal.
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AI Overviews: Are They Affecting Your Search Results? — Whiteboard Friday
In this video, we analyze 46,000 keywords to reveal where AI Overviews are actually appearing in search results, which industries are most affected, and what this means for your SEO strategy. Using data from STAT, we break down the differences across markets, search intent, and SERP features to help you understand if and how AI…
