Categoria: Tendências
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Why online organizers are pressuring advertisers to reconsider Twitch’s brand safety over antisemitism claims
The group of online organizers has centered its criticisms of Twitch around the revelation that the platform had disabled email signups for users located in Israel and Palestine following the terrorist attacks of October 7, 2023.
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Turning Insights into Action: Benchmarking & Strategic SEO
Maximize your SEO efforts in 2024 with insights on Google’s SGE, algorithm updates, and expert tips to keep your site ahead. The post Turning Insights into Action: Benchmarking & Strategic SEO appeared first on Search Engine Journal.
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Marketing & SEO Conference Value Is More Than Information
Learn why marketing and SEO conferences are valuable for both beginners and advanced marketers and how to make the most of these events. The post Marketing & SEO Conference Value Is More Than Information appeared first on Search Engine Journal.
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Global SEO: How To Strategize For Multinational Businesses
Going global with SEO: Discover how to create a successful multinational SEO strategy by considering cultural norms, user behavior, and market-specific factors. The post Global SEO: How To Strategize For Multinational Businesses appeared first on Search Engine Journal.
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5 Bright Ideas To Help Your Content and Marketing Shine in 2025
Sparks flew at Content Marketing World 2024. Will they help you slow down long enough to bring joy, courage, enchantment, and connection back to your work? There’s only one way to find out. Try these ideas in your work.
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6 SEO Practices You Need To Stop Right Now
Outdated SEO tactics can backfire. Here are six practices to reconsider for better results. The post 6 SEO Practices You Need To Stop Right Now appeared first on Search Engine Journal.
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Presidential candidate endorsements boost subscriber conversions and donations at some publishers
While The Washington Post and the LA Times have lost subscribers due to their decision not to endorse a presidential candidate in this year’s election, publishers like the Guardian and The Philadelphia Inquirer have brought in revenue by committing to their endorsements.
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Digiday+ Research: Publishers’ use of X rebounds ahead of the election, but they’re still not spending money there
The build-up to the U.S. presidential election has almost reached its peak, and publishers’ activity on the social platform formerly known as Twitter has shown a similar rise — but the group remains hesitant to actually invest money in X.
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Media Briefing: European publishers sound off on site traffic struggles
This week’s Media Briefing looks at what publishers attending Digiday Publishing Summit Europe had to say about site traffic challenges and opportunities to better monetize page visits.
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Media Planning: The Art of Setting Up Winning Ad Campaigns
This post provides an introduction to media planning and detailed step-by-step instructions that’ll increase your knowledge about media planning—and your chances of marketing success.
