Categoria: Tendências

The deal gives Omnicom Media Group and Flywheel first-to-market access in the U.S. to five years of extended search data, with the goal to extend it globally.

As we head into 2025, here are some of the trends we expect to be big topics of conversation throughout the year. 

In this episode of the Digiday Podcast, Kate Trumbull, Domino’s evp and CMO joins co-host, and senior marketing reporter, Kimeko McCoy, to talk about Domino’s brand playbook.

Nowhere is this crossover sharper than in the creator economy, where marketing and entertainment collide.

When Donald Trump becomes president later this month, some news publishers will have updated tactics and strategies in place to cover a second Trump administration, ranging from a focus on softer news stories to more social media monitoring and engagement.

In 2025, the line between athletes and influencers will continue to blur.

Microsoft faces backlash after Bing mimics Google’s interface design, sparking criticism from Google Chrome’s security chief over user deception. The post Google Criticizes Bing For Mimicking Google’s Homepage appeared first on Search Engine Journal.

Google’s John Mueller explains how Search Console handles 404s, redirects, and site migration issues during reprocessing. The post Google Clarifies 404 & Redirect Validation In Search Console appeared first on Search Engine Journal.

OMG and Google have struck a two-pronged partnership that starts with a planning tool and ends with AI-driven agentic support for investment and creative decisions for search-driven efforts.

Study finds Google’s AI Overviews disrupt search results for publishers, appearing in 18% of publisher-related queries. The post Google AI Overviews Appear in 18% Of Publisher-Related Queries appeared first on Search Engine Journal.