Categoria: Tendências

After 12 years and 500+ audits, here are 11 SEO lessons that can save you time, money, and frustration on your journey to better rankings. The post 11 Lessons Learned From Auditing Over 500 Websites appeared first on Search Engine Journal.

Authority Score is a compound metric in Semrush that measures a domain‘s or webpage‘s overall quality.

SEO legend Todd Friesen names seven SEO fundamentals for winning in AI search, and it’s still called SEO The post SEO Rockstar Names 7 SEO Fundamentals To Win In AI Search appeared first on Search Engine Journal.

A smarter robots.txt can stop SEO issues before they start. Clean up WordPress crawl paths, block noise, and point bots to what matters. The post WordPress Robots.txt: What Should You Include? appeared first on Search Engine Journal.

U.K. ad spend forecasts have been cut back in the face of tariff disruption, while exporters are reconsidering their U.S. presence.

Ziff Davis is the latest media company to sue OpenAI over copyright infringement, but the lawsuit highlights a broader reality: Publishers still have no reliable way to stop AI companies from scraping their content.

Antitrust trial witnesses from OpenAI, Perplexity, DuckDuckGo and Yahoo testified about buying Chrome if a judge forces a sale. 

This week’s Future of TV Briefing looks at how mid-sized advertisers may be less inclined to make upfront commitments this year — which could have the effect of pressing larger advertisers to commit.

Some creators are thinking about how to change up their business strategies as they face a slowdown in the volume of brand deals or see deals fall through completely in the financial negotiation phase.

Map platforms like Google, Apple, and Bing Maps now drive 20% of local searches, according to new research. The post Google & Apple Maps: 20% of Local Searches Now Start Here appeared first on Search Engine Journal.