Categoria: Tendências
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Introducing WorkLife Presents: Mom’s at Work – a podcast on the harsh realities for working mothers
Balancing work and family isn’t easy, but with the right support, working mothers can thrive both at home and in the workplace.
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Advertisers are calling for full URL-level campaign reporting, and DSPs are responding in different ways
The Trade Desk quells talk of full URL-level campaign reporting (similar to Amazon), but there are nuances.
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Amazon tried to make shopping social. Here’s why it didn’t click
After launching the Amazon Inspire platform in 2022, it’s surprising that even the biggest player in e-commerce couldn’t make social shopping work.
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SEO-Driven Content Architecture — Whiteboard Friday
Does all of your content come together in a structure that allows it to be scaled? Learn how to accumulate organic traffic, clicks, keyword rankings, and drive conversions by creating SEO-driven content architecture.
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Google’s Martin Splitt Warns Against Redirecting 404s To Homepage
Google advises against redirecting all 404 pages to the homepage, recommending proper redirects or maintaining 404 status codes. The post Google’s Martin Splitt Warns Against Redirecting 404s To Homepage appeared first on Search Engine Journal.
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Google Discontinues Controversial “Page Annotations” On iOS
Google discontinues the Page Annotations feature, which diverted traffic from websites back to Google’s search results. The post Google Discontinues Controversial “Page Annotations” On iOS appeared first on Search Engine Journal.
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Coca-Cola quietly considers moving its North American media out of WPP
Nothing is decided yet, but if Coca-Cola does opt for a change then Publicis Groupe is the frontrunner to handle its media dollars in North America, which is reportedly worth close to $1 billion.
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14 Digital Content Types You’re Probably Not Using Enough
Looking for fresh content ideas? Explore these 14 uncommon types of digital content to spice up your marketing campaigns. The post 14 Digital Content Types You’re Probably Not Using Enough appeared first on Search Engine Journal.
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14 Digital Content Types You’re Probably Not Using Enough
Looking for fresh content ideas? Explore these 14 uncommon types of digital content to spice up your marketing campaigns. The post 14 Digital Content Types You’re Probably Not Using Enough appeared first on Search Engine Journal.
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As SXSW kicks off, marketers embrace it as an ‘accessible’ conference for content, connection
Marketers are once again returning to SXSW, which runs from March 7th to Saturday March 15th in Austin, Texas.