Categoria: Tendências

With influencer marketing budgets steadily rising, more multinational brands are increasingly partnering with influencer agencies to identify creators as the industry becomes more complex.

This week’s Future of TV Briefing looks at how the programmatic guaranteed versus private marketplace debate is shaping up as programmatic becomes an upfront fixture.

Seven large advertisers have increased their U.S. social media spend on the platform during Q1 2025.

Amazon’s itch to media buyers emphasizes refreshed UI, CTV inventory and financial incentives.

The creator economy isn’t just another media channel but an ecosystem all its own with potential hazards along the way.

YouTube’s new AI-powered hook generator helps creators combat viewer drop-off with three hook types. Learn how this tool can assist video retention and channel growth. The post YouTube Unveils New AI-Powered Hook Generator appeared first on Search Engine Journal.

JavaScript-loaded images can be indexed, Google’s Martin Splitt confirms. Learn common indexing issues and best practices to ensure your JS images appear in search. The post Google’s Martin Splitt: JavaScript-Loaded Images Can Be Indexed appeared first on Search Engine Journal.

When your pages compete, your rankings suffer. Learn to identify, resolve, and automate content cannibalization detection for lasting SEO success. The post An AI-Powered Workflow To Solve Content Cannibalization appeared first on Search Engine Journal.

Should you open an agency as a beginner in SEO? Find out how it affects your competitiveness and client attraction. The post Ask An SEO: If I Am Not An SEO Expert, Is It Better For Me To Start An Agency? appeared first on Search Engine Journal.

Marketing success starts with listening. Learn how to turn customer interactions into powerful insights that improve lead quality and increase conversions in this ebook. The post Stop Guessing. Start Converting: The Key To Smarter Lead Generation In 2025 appeared first on Search Engine Journal.