Categoria: Tendências

To get a sense of how some marketers, agency execs and industry analysts are figuring out this moment, we asked them for their dos and don’ts.

A recent year-over-year spike in Facebook referral traffic, is — somewhat surprisingly — coinciding with an influx of revenue from Meta’s content monetization program.

Despite tight budgets and looming recession fears, some smaller brands are ramping up investment in retail media networks to boost visibility.

Music promotion on Instagram Reels and YouTube Shorts is ramping up in the wake of the TikTok ban situation.

Fair warning: the ground is still shifting under this thing so consider this list more “hot take” than holy writ.

AI agents, scrapers and crawlers powering the agentic era are quietly reshaping the web — and potentially the digital economy.

Explore an exhaustive list of new search engine options and how their technology changes the online search game. The post 25 Alternative Search Engines You Can Use Instead Of Google appeared first on Search Engine Journal.

PPC pricing isn’t one-size-fits-all. Compare models and costs to ensure you’re getting the best return on investment. The post Ask A PPC: How Much Should PPC Management Cost? appeared first on Search Engine Journal.

LinkedIn is one of the best platforms to find high paying B2B clients, but few people leverage it to its… Continue Reading The post How To Get Clients On LinkedIn: Step by Step Process appeared first on Copyblogger.

This WTF guide, sponsored by Adstra, explores how composable identity is changing how marketers target and engage consumers across a fragmented ecosystem, future-proofing their marketing strategies against industry and regulatory changes. Amid evolving privacy regulations, signal loss and the ongoing fragmentation of user identities, brands face growing challenges around targeting and measurement. Since brands can