Categoria: Tendências
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‘Be an engineer to understand the engine’: Why consultant Nick Manning thinks principal media is anti-marketer
An expert at the heart of Foster-WPP case argues principal-based media tensions could hold British group’s recovery back.
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Future of TV Briefing: WTF is the DASH TV universe study at the center of the latest Nielsen drama?
This week’s Future of TV Briefing looks at what is the TV universe study at the center of the recent drama surrounding Nielsen’s The Gauge TV viewership report.
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Marketers shift growing shares of search spending to GEO
Generative AI is pushing brands to shift SEO budgets toward visibility in AI-generated answers over clicks.
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Google Begins Rolling Out The March 2026 Spam Update
Google started rolling out the March 2026 spam update. The update applies globally and to all languages, with rollout taking a few days. The post Google Begins Rolling Out The March 2026 Spam Update appeared first on Search Engine Journal.
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Google Adds AI & Bot Labels To Forum, Q&A Structured Data
Google updated its Discussion Forum and Q&A Page structured data docs with new properties, including a way to label AI- and machine-generated content. The post Google Adds AI & Bot Labels To Forum, Q&A Structured Data appeared first on Search Engine Journal.
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Adobe, Nasdaq and Samsung are 2026 Digiday Video and TV Awards finalists
The 2026 Digiday Video and TV Awards finalists reflect a shift toward more immersive, audience-driven storytelling, where participation is as important as reach. Brands, publishers and agencies are embracing entertainment-first formats and designing content that extends beyond single moments, building sustained engagement across platforms. Premium video and original programming are increasingly amplified through omnichannel strategies
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How One Fractional CMO Uses Semrush One to Layer SEO and AEO Into One Growth Strategy
Learn how David Haas helped Frenos grow from near-zero visibility to 18% in six months using a practical SEO and AI strategy.
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Why 60-Second Training Videos Are the New Corporate Standard
Why 60-Second Training Videos Are the New Corporate Standard 60-second training videos are the new corporate standard because they deliver important information quickly, aligning with your fast-paced work life. They boost engagement by catering to short attention spans and allowing you to learn on your own schedule. These […] The post Why 60-Second Training Videos…
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Practical HR Tips for Managing High-Volume Recruiting
Practical HR Tips for Managing High-Volume Recruiting Managing high-volume recruitment tests the limits of any human resources department. When positions grow faster than manual capacity, burnout becomes a reality. Recruiters find themselves buried under applications, making it nearly impossible to maintain quality while moving at the speed required […] The post Practical HR Tips for…
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The Rise of 4 Head DTF Printing Systems for Scalable Apparel Production
The Rise of 4 Head DTF Printing Systems for Scalable Apparel Production The custom apparel industry in the United States is evolving rapidly. Print shops are no longer competing only on design quality; they are competing on production speed, reliability, and scalability. As demand for short-run and on-demand […] The post The Rise of 4…