Categoria: Tendências
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Future of TV Briefing: The creator’s economy’s ‘very loud, dirty little secret’ of brands’ late, delayed payments
This week’s Future of TV Briefing looks at how lengthening payment windows and late payments from brands continue to roil the creator economy.
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Retailers, brands face a test: Oppose ICE or stay quiet while thousands protest
Up until a few days ago, Target and other major employers in Minnesota had refrained from speaking out on ICE’s presence in the state.
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Facing ‘AI slop’ and a trust problem, AI platforms invest in Super Bowl-level brand ads
To fight distrust and ‘AI slop,’ AI platforms are investing heavily in brand advertising.
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Critical Mass, Rare Beauty and Olipop are among winners of this year’s WorkLife Awards
This year’s winners of the WorkLife Awards reflect a shift in how leading companies define success in the workplace. Across industries, honorees prioritized cultures built on learning, creativity and employee well-being, while adopting new technologies to modernize how teams collaborate and grow. Flexible, remote and hybrid models supported more inclusive and balanced work environments, paired
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Google AI Overviews Now Powered By Gemini 3
Google is making Gemini 3 the default model for AI Overviews and adding a direct path to ask follow-up questions in AI Mode. The post Google AI Overviews Now Powered By Gemini 3 appeared first on Search Engine Journal.
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WTF is weather targeting? A video explainer
As precise targeting and personalization become table stakes for marketing, variations of contextual targeting signals are emerging, offering teams impactful and privacy-forward methods for winning consumer attention. While product features certainly lead consumers to purchase products, it’s really how advertisers tap into a consumer’s mindset, motivation and emotional state at a given moment that moves
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How Do You Compete In Agentic Commerce?
The rise of agentic commerce ends marketing-first SEO and forces brands to compete on data integrity and product truth. The post How Do You Compete In Agentic Commerce? appeared first on Search Engine Journal.
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Breaking Into The Black Box: Unlocking Meta’s Product-Level Ad Data
Brands can uncover product-level DPA performance by merging Meta API data with GA4 insights to verify algorithm decisions and guide more efficient ecommerce campaigns. The post Breaking Into The Black Box: Unlocking Meta’s Product-Level Ad Data appeared first on Search Engine Journal.
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Top 10 Packaging Design Agencies In Noida
Top 10 Packaging Design Agencies In Noida Have you ever noticed customers choosing a competing product even when your brand is well known or priced better? In many cases, the difference comes down to packaging. The way a product looks, feels, and explains itself can quietly push buyers […] The post Top 10 Packaging Design…
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WP Go Maps Plugin Vulnerability Affects Up To 300K WordPress Sites
Vulnerability in the popular WP Go Maps WordPress plugin affects affects up to 300,000 websites The post WP Go Maps Plugin Vulnerability Affects Up To 300K WordPress Sites appeared first on Search Engine Journal.
