Categoria: Tendências

Mixed signals are coming out of the Q4 ad marketplace — some buyers report a recent drop-off in ad spend from a number of categories, while others say alarms aren’t yet ringing for 2026.

The result is a creator economy caught between maturity and hesitation — growing up fast but not all at once. 

The platform has shared a plethora of incentives, to motivate sellers to spend more money.

Marketing services companies are rushing to answer clients’ zero-click queries. The jury’s out on whether clients will pay for those answers, however.

In the decade-plus since Amazon started selling ads based on people’s purchase histories, retail media has ballooned into a $59 billion business in the U.S., according to eMarketer.

ChatGPT outage is preventing files from uploading and Batch APIs get stuck at finalization stage. The post ChatGPT Outage Affects APIs And File Uploads appeared first on Search Engine Journal.

Learn how translated sites can boost SEO effectiveness. Discover the benefits of multilingual visibility in AI Overviews. The post Data: Translated Sites See 327% More Visibility in AI Overviews appeared first on Search Engine Journal.

Harry Clarkson-Bennett reveals how to turn Google Search Console’s constraints into enterprise-level SEO advantages through smarter property segmentation. The post How To Make Search Console Work Harder For You appeared first on Search Engine Journal.

This week’s PPC Pulse highlights Google’s PMax expansion, Microsoft’s Clarity requirement, and rising scrutiny around AI Max results. The post PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate appeared first on Search Engine Journal.