Categoria: Tendências
-
Media agencies look to AI to reduce inclusion list toil
Inclusion lists offer brands certainty, but they’re time sucks. Media shops hope AI can cut down the hard yards and open up their use.
-
Google AI Mode Starts Rolling Out Agentic Booking In Labs
Google’s AI Mode is starting to roll out agentic booking for restaurants, event tickets, and wellness appointments to eligible U.S. Search Labs users. The post Google AI Mode Starts Rolling Out Agentic Booking In Labs appeared first on Search Engine Journal.
-
People Inc. strikes Microsoft AI licensing deal as Google’s AI Overviews hit programmatic ad revenue
People Inc. has struck an AI licensing deal with Microsoft to be part of the tech giant’s pay-per-usage AI content marketplace.
-
LLM Traffic Is Shrinking
Despite strong early growth, LLM referral traffic is fading fast as model changes and AI Overviews make clicks obsolete. The post LLM Traffic Is Shrinking appeared first on Search Engine Journal.
-
Holiday PPC Guide 2025: Advanced Strategies For Smarter Bidding, Budgets & Audiences
Holiday PPC success depends on preparing early, pacing budgets smartly, and guiding automation with profit-based signals. The post Holiday PPC Guide 2025: Advanced Strategies For Smarter Bidding, Budgets & Audiences appeared first on Search Engine Journal.
-
Kinsta Managed WordPress Host Won’t Charge For Bot Traffic
Kinsta announced that customers will no longer have to pay for bandwidth caused by bot traffic. The post Kinsta Managed WordPress Host Won’t Charge For Bot Traffic appeared first on Search Engine Journal.
-
Ahrefs Data Shows Brand Mentions Boost AI Search Rankings
Ahrefs’ Brand Radar data shows that brand mentions are an important factor in AI search visibility. The post Ahrefs Data Shows Brand Mentions Boost AI Search Rankings appeared first on Search Engine Journal.
-
26 AI SEO Statistics for 2026 + Insights They Reveal
AI search traffic went up 527% in just a year. Here are some more AI SEO statistics—with sources.
-
Independent agencies face new frontier as agency-in-a-box tools democratize creativity
AI-powered ‘agency-in-a-box’ tools are redefining the creative landscape, forcing independent agencies to innovate or be outpaced by automation.
-
WPP expands AI capabilities to boost brand performance with Sightly partnership
The era of agencies putting AI to use helping brands help themselves is upon us. And both holding companies and independent agencies are getting into the game.
