Categoria: Tendências
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Google Year In Search 2025: Gemini, DeepSeek Top Trending Lists
Google’s Year in Search shows AI tools led trending queries globally. Gemini ranked first worldwide, with DeepSeek appearing in both US and global lists. The post Google Year In Search 2025: Gemini, DeepSeek Top Trending Lists appeared first on Search Engine Journal.
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Google AI Overviews: How To Measure Impressions & Track Visibility
Learn how to track visibility with Google AIO using easy-to-follow steps for improved online presence and site performance. The post Google AI Overviews: How To Measure Impressions & Track Visibility appeared first on Search Engine Journal.
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‘AI is permeating everything we do’: How Guitar Center developed 2 AI tools this year
This summer, the company launched a chatbot called Rig Advisor to help customers find the right instruments and products.
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Media Briefing: Publishers turn to vertical video to compete with creators and grow ad revenue in 2026
Publishers add vertical video feeds to their sites to boost engagement, attract video ad spend and compete with news creators.
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From lawsuits to lobbying: How publishers are fighting AI
We may be closing out 2025, but publishers aren’t retreating from the battle of AI search — some are escalating it, and they expect the fight to stretch deep into 2026.
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Digiday+ Research Subscription Index 2025: Subscription strategies from Bloomberg, The New York Times, Vox and others
Digiday’s third annual Subscription Index examines and measures publishers’ subscription strategies to identify common approaches and key tactics among Bloomberg, The New York Times, Vox and others.
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WTF is weather targeting?
This WTF guide, sponsored by The Weather Company, digs into what weather targeting is — how it differs from other contextual signals, common misconceptions and misunderstandings and how advertisers across industries can maximize its effectiveness. Amid the many shifts in consumer behaviors, trends and other factors, global brands have now made understanding and leveraging consumer
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Best client portals: 5 tools to improve your processes
Check out this article to learn about the best client portals for simplifying onboarding, communication, and document collection.
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The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back)
Bill Hunt outlines how leading brands close the search equity gap by linking discoverability, governance, and measurable financial impact. The post The Search Equity Gap: Quantifying Lost Organic Market Share (And Winning It Back) appeared first on Search Engine Journal.
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7 SEO, Marketing, And Tech Predictions For 2026
Kevin Indig’s 2026 predictions reveal the end of AI dashboards, the rise of agentic SEO, and a web divided between bots and verified humans. The post 7 SEO, Marketing, And Tech Predictions For 2026 appeared first on Search Engine Journal.
