Categoria: Tendências
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Future of Marketing Briefing: Sora’s promise — and peril — for the creator economy
Yes, this is another Sora story. But this one’s less about the tech and more about what it’s doing to the people behind it
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Publisher alliance Ozone makes a larger play for U.S. advertisers
Publisher alliance Ozone is on a growth tear in the US and plans to expand its local headcount to 50 people next year.
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YouTube Launches Brand Pulse Report to Measure Full Brand Impact
YouTube’s new Brand Pulse Report helps marketers measure full brand impact across paid ads, creator videos, and organic content using AI-powered insights. The post YouTube Launches Brand Pulse Report to Measure Full Brand Impact appeared first on Search Engine Journal.
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How to Use Chrome to View a Website as Googlebot
The author’s views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz.
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2026: When AI Assistants Become The First Layer
Google took 9 years to scale. ChatGPT does it in 4. The adoption slope is the wake-up call. The post 2026: When AI Assistants Become The First Layer appeared first on Search Engine Journal.
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30-Year SEO Expert: Why AI Search Isn’t Overhyped & What To Focus On Right Now
Thirty years of industry insight from Carolyn Shelby reveals how AI, LLMs, and Google’s strategy are redefining search models and long-term marketing outcomes. The post 30-Year SEO Expert: Why AI Search Isn’t Overhyped & What To Focus On Right Now appeared first on Search Engine Journal.
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Preparing C-Level For The Agentic Web
AI-driven environments demand content that is human-readable yet machine-interpretable, redefining how brands approach design and SEO performance metrics. The post Preparing C-Level For The Agentic Web appeared first on Search Engine Journal.
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WP Engine Vs Automattic & Mullenweg Is Back In Play
WP Engine filed a Second Amended Complaint against Automattic and Matt Mullenweg, putting six claims against them back into play. The post WP Engine Vs Automattic & Mullenweg Is Back In Play appeared first on Search Engine Journal.
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Advertising Week Briefing: Amazon is primed to take over the ad industry
Amazon’s ad dominance grows as its DSP swallows more of the open web.
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Tubi hopes emotional context can drive demand for streaming’s long tail
A partnership between FAST provider and DSP Viant extends targeting capabilities for spoiled-for-choice advertisers.
