Categoria: Tendências
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How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence
Research on language models reveals how brands win or lose in AI-generated recommendations based on association strength. The post How AI Chooses Which Brands To Recommend: From Relational Knowledge To Topical Presence appeared first on Search Engine Journal.
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Google’s Task-Based Agentic Search Is Disrupting SEO Today, Not Tomorrow
A recent announcement by Google signals the start of a massive change in how the internet and search work. The post Google’s Task-Based Agentic Search Is Disrupting SEO Today, Not Tomorrow appeared first on Search Engine Journal.
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Best AI Humanizer Tools for Marketers and SEO Teams in 2026
Best AI Humanizer Tools for Marketers and SEO Teams in 2026 If you’ve worked in content marketing or SEO you already know the issue. AI can help to write drafts faster, but it still results in that overly smooth, perfectly balanced, paltry generic voice that feels like content […] The post Best AI Humanizer Tools…
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Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts
As the Newfronts try to show off better tools, content and measurement, the broader upfront market is trying to stay the course in the face of economic uncertainty.
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‘Fear of believing you’re irrelevant’: Economic headwinds, global tensions won’t keep marketers from Cannes Lions
Marketers plan to once again flock to the Cannes Lions International Festival of Creativity despite soaring costs and global turbulence.
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With the World Cup around the corner, media buyers expect streaming prices to soar
Forecasts suggest that late-stage bids for World Cup inventory could see marketers pay a steep premium. But alternatives exist.
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Creator scandals have turned morality clauses into brands’ go-to exit strategy
The fine print in creator contracts has never mattered more. A succession of high-profile creator scandals is putting morality clauses at the center of how brands manage risk.
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In Graphic Detail: New data shows publishers face growing AI bot, third-party scraper activity
New data shows publishers face a surge in AI bots and third-party scrapers harvesting content without compensation.
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‘I’m playing the long game’: Journalists are striking out alone and discovering the business is toughest beat of all
News Creators have become preferred sources for younger viewers, but how do they grow and sustain their independent endeavors?
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How AI Agents See Your Website (And How To Build For Them)
Websites built with semantic HTML, accessible patterns, and visible server-rendered content are better positioned for the agentic web. The post How AI Agents See Your Website (And How To Build For Them) appeared first on Search Engine Journal.